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Milestone Inc. Blog

Digital Marketing and SEO News, Trends & Technology

Stay up-to-date on the digital marketing strategies, techniques, and technology that impact your business. From websites, SEO, social, local, paid, the Milestone Inc. blog will help you manage digital transformation and optimize the digital experience. Learn the latest on schemas, AMP, Core Vitals, Local, reviews, and more.
GBP’s Special Hours Options That You Can Set In Advance

Holiday Season Is Here: Drive Search Visibility with Google...

November 26, 2022   |   Web Design and Promotion
As we get into the hustle of the holiday season, making your Google Business profile (formely Google My Business or GMB) data accurate and relevant should be your focus to make it...
Digital Marketing Trends 2023

Webinar Recap: Critical Digital Marketing Trends for 2023

November 17, 2022   |   Digital Marketing Ideas, Webinar
In this session, Milestone experts shared extremely useful information on digital marketing trends and must-have solutions for 2023. These included useful insights on multisearch,...
Generational patterns for Financial Marketers

Generational Patterns that Financial Services Marketers Should...

November 15, 2022   |   SEO
The rapid development of technology and shifting social priorities has resulted in generational patterns between Boomers, Gen X, Millennials, and Gen Z that can be useful to...
Scale Your Enterprise SEO with Schemas and FAQs

How to Scale Your Enterprise SEO with Schemas and FAQs

November 14, 2022   |   Schemas, SEO
Drive value by enabling schemas and FAQs across your digital properties  Schemas, FAQs, and entity search optimization strategies can significantly improve content visibility...
How to Make Your Emails More Relevant

Audience-Driven Email: How to Make Your Emails More Relevant

By Lisa Phillips, Executive Vice President & Chief Operating Officer – Clairvoyix  Location, location, location – it’s the number one rule in real...
Top 10 Tips to Market Your Credit Union in 2023

Top 10 Tips to Market Your Credit Union in 2023

November 7, 2022   |   Banking, Digital Marketing Ideas
Where to invest your time, effort, and resources to maximize your impact Headwinds point to a tougher economic environment for consumers worldwide, higher interest rates, and a...
Why Hotels are Better Than Airbnb

Why Hotels Are Better Than Airbnbs

November 7, 2022   |   Hotel
By Keith Brophy, Senior Director of Hospitality Customer Success at Milestone Inc. LinkedIn Since its introduction back in 2008, Airbnb has been marketed as an alternative to...
Taking your Site to the Next Level with Storytelling

Taking Your Site to the Next Level With Storytelling

November 4, 2022   |   Web Design and Promotion
When a user lands on your website, it’s not enough to just catch their attention. You want to keep it. The end goal, after all, is to create connections and ultimately lead them...
Getting Emotional: Bringing Customers Into Your Brand's Story

Getting Emotional: Bringing Customers Into Your Brand’s...

November 1, 2022   |   Web Design and Promotion
When customers land on your website, you want them to pay attention. But what makes customers pay attention when they visit countless sites on a given day? Two elements will play...
11 Hotel Promotion Ideas for Holidays in ’22 & 23

11 Hotel Promotion Ideas for Holidays in 2023

October 28, 2022   |   Hotel, Local Promotion
Holidays are a time when businesses and hospitality providers try to drive big crowds and capture their spending. With the pandemic mostly winding down, more people are venturing...
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