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Milestone Blog

Digital Marketing and SEO News, Trends & Technology

Stay up-to-date on the digital marketing strategies, techniques, and technology that impact your business. From websites, SEO, social, local, paid, the Milestone blog will help you manage digital transformation and optimize the digital experience. Learn the latest on schemas, AMP, Core Vitals, Local, reviews, and more.
Channel Share of Traffic

Organic Search and Local Drive 69% of Digital Traffic

Local Makes Up More than 1/3 of Organic Search for Location-Based Businesses No matter what business you are in the fundamental questions of the marketing team are: Which channels...
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Milestone Inc. Partners with Nextdoor - the largest Hyperlocal Social Networking Service for Neighborhoods

Milestone Inc. Partners with Nextdoor – the Largest...

September 17, 2021   |   Local Promotion, Local Search, Press Release, SEO
Making sure you are where your customers are is crucial to any business, and that’s why it’s important for any local business to have a robust local listing management system....
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FAQ

Why FAQs Should Be An Integral Part of Your SEO Strategy

September 7, 2021   |   Content, FAQ Manager, SEO
If FAQs are not yet an integral part of your marketing and SEO strategy, they need to be. When we say this, we get a common reaction, “Really? Are they really that effective?”...
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Winning With Wedding Questions & Answers

Winning With Wedding Questions & Answers

August 20, 2021   |   FAQ Manager, Web Design and Promotion
One of our Florida hotel clients needed help getting more RFPs from wedding planners and couples. Knowing that FAQs are a highly visible search feature, we provided the client...
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The Pandemic's Impact on Travel Habits

The Pandemic’s Impact on Travel Habits

August 20, 2021   |   Hotel, SEO
Yes, we’re all very excited about the surge in travelers now. As of late July, we’re now seeing more people pass through TSA Checkpoints than we have since October 2020!...
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How Hotels Can Capture the Post-Pandemic Traveler

How Hotels Can Capture the Post-Pandemic Traveler

August 20, 2021   |   Web Design and Promotion
The desire to travel is stronger than ever. Google reports that queries like “travel to” and “hotel booking app” have increased 100% comparing Nov 2020 to Jan 2021 against...
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Turn Your Website Into Your Hotel Concierge With FAQs

Turn Your Website Into Your Hotel Concierge With FAQs

August 20, 2021   |   Content, Hotel, SEO
Answering questions for guests and search engines The way modern travelers search online is becoming increasingly conversational. More people use mobile phones and screenless...
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Top 10 Website Must-Haves for Hospitality in 2021

Top 10 Website Must-Haves for Hospitality in 2021

August 20, 2021   |   SEO, Web Design and Promotion
The days when a website was just a digital brochure are long gone; and as the technology to build and maintain websites evolve, the room for new ideas and practices keeps growing...
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Growth mindset 10X podcast

Growth Mindset Interview with Benu Aggarwal

August 20, 2021   |   About Us, Speaking Our Minds
Growth mindset Find out how the book Mindset by Carol Dweck has helped shape Founder & President of Milestone, Inc., Benu Aggarwal. We have control of our mindset. To have a...
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Webinar: Top Ten Strategies for Post-Pandemic Hospitality Marketing

Webinar Recap: Top Ten Strategies for Post-Pandemic Hospitality...

July 27, 2021   |   Web Design and Promotion, Webinar Recap
Travel demand has started its rebound, and already STR is projecting many US destinations are within 10% of and even above their 2019 demand and occupancy levels. Travelers are...
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