Marketing Strategies for the Hospitality Industry in a...
February 27, 2023 | Hotel, Webinar Recap
How digitization is transforming the hospitality industry and impacting customer behavior, necessitating new marketing strategies for hoteliers. In the aftermath of...
Five Reasons Your Hotel Website Needs a Makeover
February 13, 2023 | Hotel, Web Design and Promotion
With the hotel industry evolving and travel returning to normal, keeping up with the competition and having a website that stands out is crucial-ensuring that your website is...
How Automation Can Help with Labor Shortages in Hotels
December 29, 2022 | FAQ Manager, Hotel
Hotels and resorts across the globe are feeling the impact of recent labor shortages, with rising demand for experienced workers at an all-time high. Is automation the solution?...
US Hotels Eclipse 2019 Occupancy Rates
December 28, 2022 | Hotel
In one important way, the US hotel industry has put the pandemic in the rearview mirror with mid-December room occupany at 54.5%, up 9% from the equivalent week in...
Why Hotels Are Better Than Airbnbs
November 7, 2022 | Hotel
By Keith Brophy, Senior Director of Hospitality Customer Success at Milestone Inc. LinkedIn Since its introduction back in 2008, Airbnb has been marketed as an alternative to...
11 Hotel Promotion Ideas for Holidays in 2023
October 28, 2022 | Hotel, Local Promotion
Holidays are a time when businesses and hospitality providers try to drive big crowds and capture their spending. With the pandemic mostly winding down, more people are venturing...
5 Reasons to Love Google’s Latest Analytics Tool: Google...
As Google deprecates Universal Analytics in favor of Google Analytics 4 (GA4) there are several changes on the horizon that website owners need to be aware of. Google Analytics 4...
Planning Your 2023 Digital Marketing Budget
By Craig Carbonniere and Keith Brophy Key macroeconomic trends and hotel industry stats indicate that the recovery is well underway, occupancy rates and ADRs have been increasing,...
5 Moves Hotels Should Make to Enhance Digital Experience
As a growing number of people are looking for alternatives when it comes to workspaces following the COVID-19 pandemic, workcations have become a popular trend. Think about this...
Introducing Milestone’s Menu Manager for Searchable Menus
For a business to have an influence on its local ecosystem it needs to optimize its local listings to be relevant for customer queries online. This can be done by taking care of...