Why Hotels Are Better Than Airbnbs
November 7, 2022 | Hotel
Since its introduction back in 2008, Airbnb has been marketed as an alternative to hotels, adding a new facet to the travel industry. However, as the business model has grown...
11 Hotel Promotion Ideas for Holidays in 2022 & 2023
October 28, 2022 | Hotel, Local Promotion
Holidays are a time when businesses and hospitality providers try to drive big crowds and capture their spending. With the pandemic mostly winding down, more people are venturing...
5 Reasons to Love Google’s Latest Analytics Tool: Google...
As Google deprecates Universal Analytics in favor of Google Analytics 4 (GA4) there are several changes on the horizon that website owners need to be aware of. Google Analytics 4...
Planning Your 2023 Digital Marketing Budget
By Craig Carbonniere and Keith Brophy Key macroeconomic trends and hotel industry stats indicate that the recovery is well underway, occupancy rates and ADRs have been increasing,...
5 Moves Hotels Should Make to Enhance Digital Experience
As a growing number of people are looking for alternatives when it comes to workspaces following the COVID-19 pandemic, workcations have become a popular trend. Think about this...
Introducing Milestone’s Menu Manager for Searchable Menus
For a business to have an influence on its local ecosystem it needs to optimize its local listings to be relevant for customer queries online. This can be done by taking care of...
Why Do Details on My Google Business Profile Keep Changing?
Maintaining a completely accurate listing of your business on Google can be difficult as there are multiple factors that contribute to the accuracy and completeness of your Google...
Google to Display Organic Meta Listings in Its Hotel Ads Section
For about a year now to support the hospitality and the travel industries, they have rolled out organic meta listings in its Hotel Ads section, which was previously only available...
Milestone Local: Award-Winning Platform Puts You in Front of...
With 5.6 billion searches1 carried out on Google every day and 46%2 of those searches dedicated to local businesses, it’s no dispute that Google is certainly the home page for...
Google Confirms: Google Posts Usability Extended To Hotels
While competing in the local market, covering all possible touch points to engage with customers is essential to edge out your competition, and Google Posts is a great way to do...