Milestone Inc. Partners with Nextdoor – the Largest...
Making sure you are where your customers are is crucial to any business, and that’s why it’s important for any local business to have a robust local listing management system....
Why FAQs Should Be An Integral Part of Your SEO Strategy
If FAQs are not yet an integral part of your marketing and SEO strategy, they need to be. When we say this, we get a common reaction, “Really? Are they really that effective?”...
The Pandemic’s Impact on Travel Habits
Yes, we’re all very excited about the surge in travelers now. As of late July, we’re now seeing more people pass through TSA Checkpoints than we have since October 2020!...
Turn Your Website Into Your Hotel Concierge With FAQs
Answering questions for guests and search engines The way modern travelers search online is becoming increasingly conversational. More people use mobile phones and screenless...
Top 10 Website Must-Haves for Hospitality in 2021
August 20, 2021 |
SEO, Web Design and Promotion
The days when a website was just a digital brochure are long gone; and as the technology to build and maintain websites evolve, the room for new ideas and practices keeps growing...
Organic Search and Local Drive 69% of Digital Traffic
August 13, 2021 |
Digital Marketing Analytics, Digital Marketing Ideas, Local Promotion, Local Search, SEO
Local Makes Up More than 1/3 of Organic Search for Location-Based Businesses No matter what business you are in the fundamental questions of the marketing team are: Which channels...
Google Updates Q2: Page Experience Algorithm, GMB Updates, and...
As we do every quarter, we’re back with the latest updates from Google over the last quarter. In our last publish of Google Updates we covered the SMITH Algorithm (Passage...
Milestone FAQ Manager — Robust FAQ and Voice Platform
When Google rolled out BERT towards the end of 2019 and the latest SMITH algorithm at the start of 2021, the writing was on the wall, they had moved past indexing keywords, and...
Milestone Research Finds that the Average CTR Across Rich SERP...
The majority of traffic from rich results SERPs still goes to organic for free. Following SparkToro’s CEO and Cofounder, Rand Fishkin’s survey in which he claimed...
Universal Search and How Rich Media Content Increases SERP...
February 5, 2021 |
SEO
With the introduction of Google’s “Universal Search” back in May of 2007, brands have long become accustomed to the importance of optimizing a variety of different types of...