
Horseshoe Bay Resort: 89% Increase in Group RFPs in 60 days
Crescent Hotels & Resorts wanted to improve their paid media performance by leveraging data personalization and...

Milestone Launches New Website for Ginger Hotel Chain, Revenue...
Within 60 days of launching the new website, direct revenues jumped 36%, along with an equally impressive jump of 16% in website conversion...

Announcing Milestone Insights 2018 edition
The New Milestone Insights provides location-based businesses with affordable digital marketing competitive benchmarking &...

9 steps to drive more direct bookings for your hotel
February 14, 2018 | Conversion Best Practices, Digital Marketing Ideas, Search Experience Optimization
Getting your bookings through OTAs can be a costly proposition – often as much as 40% to 50% of your...

6 Keys to Digital Marketing Success in 2018 Part 2: Content
February 7, 2018 | Content Marketing, Conversion Best Practices, Digital Marketing Ideas, Digital Media Marketing
In 2017, digital marketing saw a shift in content strategy toward a more personalized and intent-based approach to user...

Case Study: The Impact of Google posts on visibility, CTR,...
February 6, 2018 | Case Study, Search Experience Optimization
The numbers show a high correlation between the time at which the Google posts were made, and the change in the rankings of the URL directly associated with the Google My Business...

Why it’s crucial for businesses to respond to reviews
Reviews have become an integral part of our customer journey. “90% of customers read reviews before visiting a business,”* directly impacting the success and growth of a...

6 keys to Digital Marketing success in 2018, Part 1: Mobile
January 31, 2018 | Conversion Best Practices, Digital Marketing Ideas, Search Experience Optimization
In this first section from our new eBook Mobile takes center stage. From mobile-first experiences to new technologies designed to provide a more interactive “applike”...

eBook: 6 Digital Marketing Trends that will Matter in 2018
January 26, 2018 | About Us, Conversion Best Practices, Digital Marketing Ideas, Industry News, Search Experience Optimization
Download our eBook to learn about the technologies that will shape...

Milestone Enhances Local Events Publishing Platform with New...
Milestone’s Local Events can now push events to Facebook Local and Eventbrite and can be deployed on non-Milestone CMS...