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Stay up-to-date on industry trends, digital marketing tools, techniques and technology that impacts your business.
Milestone Announces Milestone Pages: Schema-powered Local Pages for location-based businesses

Milestone Announces Milestone Pages: Schema-powered Local Pages...

March 16, 2018   |   About Us, Industry News, Local Search
Milestone announced the immediate availability of Milestone Pages, Milestone’s new solution designed to help location based businesses with multiple locations highlight location...
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Milestone VP of Product Sathya Krishnamurthy Speaking at SMX West 2018

Milestone VP of Product Sathya Krishnamurthy Speaking at SMX...

March 8, 2018   |   Speaking Our Minds
Join us at SMX West 2018 at the San Jose Convention Center to hear from our VP of Product Sathya Krishnamurthy. Sathya will be participating in a panel at the Expo; information...
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Milestone Founder & President Benu Aggarwal Speaking at SMX West 2018

Milestone Founder & President Benu Aggarwal Speaking at SMX...

March 6, 2018   |   Speaking Our Minds
Come hear from our President & Founder Benu Aggarwal at SMX West 2018 at the San Jose Convention...
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6 keys to Digital Marketing success in 2018, Part 3: User experience

6 keys to Digital Marketing success in 2018, Part 3: User...

In 2018, user experience will be key for your site design and development initiatives. Site speed, readability, and site architecture will be critical to ensuring smooth user...
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Horseshoe Bay Resort: 89% Increase in Group RFPs in 60 days

Horseshoe Bay Resort: 89% Increase in Group RFPs in 60 days

Crescent Hotels & Resorts wanted to improve their paid media performance by leveraging data personalization and...
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Milestone Launches New Website for Ginger Hotel Chain, Revenue Jumps 36%

Milestone Launches New Website for Ginger Hotel Chain, Revenue...

Within 60 days of launching the new website, direct revenues jumped 36%, along with an equally impressive jump of 16% in website conversion...
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Announcing Milestone Insights 2018 edition

Announcing Milestone Insights 2018 edition

The New Milestone Insights provides location-based businesses with affordable digital marketing competitive benchmarking &...
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9 steps to drive more direct bookings for your hotel

9 steps to drive more direct bookings for your hotel

Getting your bookings through OTAs can be a costly proposition – often as much as 40% to 50% of your...
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6 Keys to Digital Marketing Success in 2018 Part 2: Content

6 Keys to Digital Marketing Success in 2018 Part 2: Content

In 2017, digital marketing saw a shift in content strategy toward a more personalized and intent-based approach to user...
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Case Study: The Impact of Google posts on visibility, CTR, & Ranking

Case Study: The Impact of Google posts on visibility, CTR,...

February 6, 2018   |   Case Study, Search Experience Optimization
The numbers show a high correlation between the time at which the Google posts were made, and the change in the rankings of the URL directly associated with the Google My Business...
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