Why Do Details on My Google Business Profile Keep Changing?
Maintaining a completely accurate listing of your business on Google can be difficult as there are multiple factors that contribute to the accuracy and completeness of your Google...
Google to Display Organic Meta Listings in Its Hotel Ads Section
For about a year now to support the hospitality and the travel industries, they have rolled out organic meta listings in its Hotel Ads section, which was previously only available...
Milestone Local: Award-Winning Platform Puts You in Front of...
With 5.6 billion searches1 carried out on Google every day and 46%2 of those searches dedicated to local businesses, it’s no dispute that Google is certainly the home page for...
Google Confirms: Google Posts Usability Extended To Hotels
While competing in the local market, covering all possible touch points to engage with customers is essential to edge out your competition, and Google Posts is a great way to do...
Guide to Paid Media 2022
January 15, 2022 |
Paid Media
Paid media can be an effective way to increase traffic and revenue. There are 10 primary paid channels to choose from and this guide will help you understand them...
Guide to Google Quality Score and How It Impacts Ad Rank –...
January 11, 2022 |
Paid Media
What are quality score and ad rank? Where your paid search ad appears is the result of a number of factors. Ad Rank is a measure of content quality for the paid ads and landing...
Google Simplifies HowTo, QAPage and SpecialAnnouncement Schema
Schema is your ticket to entity optimization as it helps search engines understand the context of your web page content and map them to relevant queries online. Schema properties...
Guide to Pay-Per-Click Marketing, PPC & Paid Search...
December 29, 2020 |
Paid Media
Pay-per-click advertising is a popular media option because it virtually guarantees traffic with the media spend, whereas impression-based media buys can get exposure and cost but...
Site Link Extensions for Paid Ads
March 22, 2016 |
Paid Media
Ad Sitelinks is a feature for paid listing ads that let you include up to 4 additional links to deeper content on your site beyond the main landing page. With Sitelinks you...
90 Day SEM Fitness Plan
March 5, 2010 |
Paid Media, Web Design and Promotion
At SMX West Conference in Santa Clara, Stoney de Geyter, Kayden Kelly, Matt McGee, Matt Van Wagner gave various seo tips, plan and strategies which can help small business...