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News, Trends & Technology

Stay up-to-date on industry trends, digital marketing tools, techniques and technology that impacts your business.
9 Key Elements for Benchmarking Your Hotel’s SEO Performance

9 Key Elements for Benchmarking Your Hotel’s SEO Performance

March 6, 2019   |   Search Experience Optimization
In this article we cover the importance of benchmarking so business owners can measure their website’s SEO health and use the insights to improve...
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4 Critical Steps To Prepare Your Hotel Website For Voice

4 Critical Steps To Prepare Your Hotel Website For Voice

February 28, 2019   |   Voice Search
There is a continuing trend towards a voice-enabled world that is enveloping all industries – including travel, hospitality, and retail. Here's how to stay...
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Faster Is Better – How To Improve Your Website Speed with Google’s PageSpeed Insights Update

Faster Is Better – How To Improve Your Website Speed with...

February 23, 2019   |   Conversion Best Practices
In November of 2018, Google’s latest speed update affected the PageSpeed Insights tool. The victims – slow...
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Social Media Trends Impacting Your Hotel In 2019

Social Media Trends Impacting Your Hotel In 2019

February 20, 2019   |   Getting Social, Web Design and Promotion
Social media is one of the most important channels for marketing a hotel and 2019 is bound to be an exciting year for digital...
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Your Digital Marketing Roadmap to Success in 2019

Your Digital Marketing Roadmap to Success in 2019

February 14, 2019   |   Digital Marketing Ideas, feature
As we start off 2019, we've honed in on several critical emerging trends that marketers will need to master this...
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5 Reasons ADA Conformance Matters in Hotel Website Design

5 Reasons ADA Conformance Matters in Hotel Website Design

February 6, 2019   |   Search Experience Optimization
Providing equal access to consumers with disabilities is no longer a “nice to have” when it comes to a user-friendly website....
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Video: 2019 Digital Marketing Trends Webinar

Video: 2019 Digital Marketing Trends Webinar

February 6, 2019   |   Videos, Web Design and Promotion, Webinar
Our Feb. 5  webinar covered what we think are the most significant trends that are influencing digital, search, voice, and omni channel marketing in...
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Web Design Best Practices and Trends for Hotels 2019 (Part 1)

Web Design Best Practices and Trends for Hotels 2019 (Part 1)

January 30, 2019   |   Web Design and Promotion
Web design is not a form of art, but a solution to a business problem, albeit with a bit of creative touch and artsy flavor....
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The Future of Your Mobile Site Is Progressive Web AMP (PWA + AMP)

The Future of Your Mobile Site Is Progressive Web AMP (PWA +

January 15, 2019   |   Conversion Best Practices
WA + AMP offers an enhanced way of experiencing the web without the need for creating and installing a...
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Webinar: Digital Marketing Trends for 2019

Webinar: Digital Marketing Trends for 2019

January 10, 2019   |   Webinar
Join our webinar to learn about the key trends that are shaping search, digital, voice, and omni channel marketing in 2019. Tune in to stay ahead of the curve as our President and...
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