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Milestone Blog

Digital Marketing and SEO News, Trends & Technology

Stay up-to-date on the digital marketing strategies, techniques, and technology that impact your business. From websites, SEO, social, local, paid, the Milestone blog will help you manage digital transformation and you optimize the digital experience. Learn the latest on schemas, AMP, Core Vitals, Local, reviews, and more.
Hotel Reopening and Recovery Playbook

Covid Hotel CRG Reopening and Recovery Playbook

September 3, 2020   |   Hotel, Post-Covid-19, Web Design and Promotion
In the first weeks of the coronavirus crisis, Milestone created the Crisis-Recovery-Growth framework to help customers and the community address the rapidly changing conditions...
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Webinar Recap: Banking and Financial Services Digital Marketing Webinar

Webinar Recap: Banking and Financial Services Digital Marketing...

September 3, 2020   |   Banking, Covid19, Post-Covid-19, Webinar, Webinar Recap
In this webinar, Jeanne Hussin, VP of Marketing for Evergreen Home Loans, and Erik Newton, Milestone VP of Marketing, discussed digital marketing, social media, and website...
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AMP Improves Core Vitals and SEO Performance

AMP Improves Core Vitals and SEO Performance

September 3, 2020   |   AMP, SEO
With Google announcing the Core Web Vitals metric and its Experience Update, which focuses on user experience, some commentators speculated about the future interest in AMP....
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Webinar recap: Hotel Budget Planning During a Pandemic

Webinar Recap: Hotel Budget Planning During a Pandemic for 2021

September 2, 2020   |   Covid19, Hotel, Post-Covid-19, Webinar, Webinar Recap
In this webinar, Milestone experts Tammie Carlisle and Keith Brophy discussed key trends impacting travel consumers and the opportunities which still exists for a hotels. 2020 has...
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Google Search Ranking Algorithm

Top 12 Digital Trends for 2020 Mid-Year-COVID-19, content,...

August 28, 2020   |   Google Update
The onset of the COVID-19 pandemic and its impact has crashed across the globe—resulting in businesses coming to a screeching halt and a market slump and now...
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Planning Your 2021 Digital Marketing Budget

Planning Your 2021 Digital Marketing Budget

August 20, 2020   |   Digital Marketing Ideas
In our mid-year trends article we discussed how last year had been an exciting year for digital marketing with a focus on key trends impacting your online presence in 2021....
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Top 10 Strategies to Promote Hotels

Top 10 Strategies to Promote Hotels on Social Media Channels in...

August 17, 2020   |   Getting Social, Hotel
“The most common question that we get asked in the hospitality industry is why I should be concerned about social media and how will I benefit from social media elements. An...
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Webinar recap: Financial Services and Bank Marketing in a Pandemic with US Bank and Wells Fargo

Webinar Recap: Financial Services and Bank Marketing in a...

August 6, 2020   |   Banking, Covid19, Post-Covid-19, Webinar, Webinar Recap
In this webinar, we covered a fresh new point of view on the centrality of Google in digital marketing, how two Fortune 500 banks are leading digital transformation in the middle...
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Milestone Research Rich Media Insights

Rich Media Insights from Milestone Research

July 30, 2020   |   Research, SEO
Milestone uses a number of sources to interpret market changes and opportunities on behalf of the customers: deep analysis of data with Milestone Research, a strong network of...
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Why America Will Travel Again

Why America Will Travel Again

July 28, 2020   |   Industry News
By Anil Aggrawal, CEO of Milestone I took a trip a few days back for the first time since the shutdown began. We rented a car from Hertz at San Jose Airport and drove from the San...
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