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Milestone Inc. Blog

Digital Marketing and SEO News, Trends & Technology

Stay up-to-date on the digital marketing strategies, techniques, and technology that impact your business. From websites, SEO, social, local, paid, the Milestone Inc. blog will help you manage digital transformation and optimize the digital experience. Learn the latest on schemas, AMP, Core Vitals, Local, reviews, and more.
Why Hotels are Better Than Airbnb

Why Hotels Are Better Than Airbnbs

November 7, 2022   |   Hotel
By Keith Brophy, Senior Director of Hospitality Customer Success at Milestone Inc. LinkedIn Since its introduction back in 2008, Airbnb has been marketed as an alternative to...
Taking your Site to the Next Level with Storytelling

Taking Your Site to the Next Level With Storytelling

November 4, 2022   |   Web Design and Promotion
When a user lands on your website, it’s not enough to just catch their attention. You want to keep it. The end goal, after all, is to create connections and ultimately lead them...
Getting Emotional: Bringing Customers Into Your Brand's Story

Getting Emotional: Bringing Customers Into Your Brand’s...

November 1, 2022   |   Web Design and Promotion
When customers land on your website, you want them to pay attention. But what makes customers pay attention when they visit countless sites on a given day? Two elements will play...
11 Hotel Promotion Ideas for Holidays in ’22 & 23

11 Hotel Promotion Ideas for Holidays in 2023

October 28, 2022   |   Hotel, Local Promotion
Holidays are a time when businesses and hospitality providers try to drive big crowds and capture their spending. With the pandemic mostly winding down, more people are venturing...
SEO first CMS challenges

SEO-First CMS: What Are the Key Challenges?

October 26, 2022   |   SEO, Site-CMS
Milestone founder and President Benu Aggarwal will be speaking on this topic at SMX Next on November 16. Get some pre-insight below and register free now. Over 90% of digital...
Search Engine Land Awards

Milestone Sweeping the 2022 Search Awards Programs: US Search,...

October 19, 2022   |   Industry News
Last week Milestone won 2 Search Engine Land awards or Landys for Commerce and Local results with their customers Sun Outdoors and SpeedPro. The winning Search Engine Land...
5 Reasons to Love Google’s Latest Analytics Tool: Google Analytics 4

5 Reasons to Love Google’s Latest Analytics Tool: Google...

As Google deprecates Universal Analytics in favor of Google Analytics 4 (GA4) there are several changes on the horizon that website owners need to be aware of. Google Analytics 4...
Milestone CMS Page Studio: Deploy 100s to 1000s of Pages with Ease

Milestone CMS Page Studio: Deploy 100s to 1000s of Pages with...

In today’s fast-paced digital landscape ‘speed and scale’ is the name of the game. When deploying web pages at scale, businesses seek to minimize time and effort while...
Spatial Web, Metaverse marketing

What Is the Spatial Web and How Will Businesses Use It?

October 6, 2022   |   Web Design and Promotion
By Erik Newton, VP of Marketing at Milestone Inc. The spatial web is a digital environment that will start to blur the lines between the physical world and the digital world. The...
Top 10 Tips for Creating Your 2023 Digital Marketing Plan

Planning Your 2023 Digital Marketing Budget​

September 13, 2022   |   Content Marketing, Digital Marketing Ideas, Hotel
By Craig Carbonniere and Keith Brophy Key macroeconomic trends and hotel industry stats indicate that the recovery is well underway, occupancy rates and ADRs have been increasing,...
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