How to Track and Measure Schema Markup Impact
December 5, 2022 |
SEO
More than half of sites Milestone tested showed some schema markup. But as you talk to SEOs and read on the internet, people are not certain they can detect an impact. There are...
HSMAI Honors Milestone Inc with Four Adrian Awards for Digital...
November 29, 2022 |
Award Winning
We are proud to announce that Milestone Inc will be honored for travel marketing excellence by the Hospitality Sales & Marketing Association International (HSMAI) at the...
How to Market & Message In a High Interest Rate Environment
November 28, 2022 |
Industry News, Web Design and Promotion
Credit Unions throughout the U.S. are working hard to provide the right mix of services to members during the current period of inflation and high interest rates. The challenge is...
Holiday Season Is Here: Drive Search Visibility with Google...
November 26, 2022 |
Web Design and Promotion
As we get into the hustle of the holiday season, making your Google Business profile (formely Google My Business or GMB) data accurate and relevant should be your focus to make it...
Webinar Recap: Critical Digital Marketing Trends for 2023
November 17, 2022 |
Digital Marketing Ideas, Webinar
In this session, Milestone experts shared extremely useful information on digital marketing trends and must-have solutions for 2023. These included useful insights on multisearch,...
Generational Patterns that Financial Services Marketers Should...
November 15, 2022 |
SEO
The rapid development of technology and shifting social priorities has resulted in generational patterns between Boomers, Gen X, Millennials, and Gen Z that can be useful to...
How to Scale Your Enterprise SEO with Schemas and FAQs
Drive value by enabling schemas and FAQs across your digital properties Schemas, FAQs, and entity search optimization strategies can significantly improve content visibility...
Audience-Driven Email: How to Make Your Emails More Relevant
November 9, 2022 |
Conversion Best Practices, Digital Marketing Ideas
By Lisa Phillips, Executive Vice President & Chief Operating Officer – Clairvoyix Location, location, location – it’s the number one rule in real...
Top 10 Tips to Market Your Credit Union in 2023
November 7, 2022 |
Banking, Digital Marketing Ideas
Where to invest your time, effort, and resources to maximize your impact Headwinds point to a tougher economic environment for consumers worldwide, higher interest rates, and a...
Why Hotels Are Better Than Airbnbs
November 7, 2022 |
Hotel
By Keith Brophy, Senior Director of Hospitality Customer Success at Milestone Inc. LinkedIn Since its introduction back in 2008, Airbnb has been marketed as an alternative to...
Taking Your Site to the Next Level With Storytelling
November 4, 2022 |
Web Design and Promotion
When a user lands on your website, it’s not enough to just catch their attention. You want to keep it. The end goal, after all, is to create connections and ultimately lead them...
Getting Emotional: Bringing Customers Into Your Brand’s...
November 1, 2022 |
Web Design and Promotion
When customers land on your website, you want them to pay attention. But what makes customers pay attention when they visit countless sites on a given day? Two elements will play...
11 Hotel Promotion Ideas for Holidays in 2023
October 28, 2022 |
Hotel, Local Promotion
Holidays are a time when businesses and hospitality providers try to drive big crowds and capture their spending. With the pandemic mostly winding down, more people are venturing...
SEO-First CMS: What Are the Key Challenges?
Milestone founder and President Benu Aggarwal will be speaking on this topic at SMX Next on November 16. Get some pre-insight below and register free now. Over 90% of digital...
Milestone Sweeping the 2022 Search Awards Programs: US Search,...
October 19, 2022 |
Industry News
Last week Milestone won 2 Search Engine Land awards or Landys for Commerce and Local results with their customers Sun Outdoors and SpeedPro. The winning Search Engine Land...
5 Reasons to Love Google’s Latest Analytics Tool: Google...
As Google deprecates Universal Analytics in favor of Google Analytics 4 (GA4) there are several changes on the horizon that website owners need to be aware of. Google Analytics 4...
Milestone CMS Page Studio: Deploy 100s to 1000s of Pages with...
October 7, 2022 |
Company news, Content Marketing, Digital Media Marketing, Search Experience Optimization, SEO, Site-CMS
In today’s fast-paced digital landscape ‘speed and scale’ is the name of the game. When deploying web pages at scale, businesses seek to minimize time and effort while...
What Is the Spatial Web and How Will Businesses Use It?
October 6, 2022 |
Web Design and Promotion
By Erik Newton, VP of Marketing at Milestone Inc. The spatial web is a digital environment that will start to blur the lines between the physical world and the digital world. The...
Planning Your 2023 Digital Marketing Budget
By Craig Carbonniere and Keith Brophy Key macroeconomic trends and hotel industry stats indicate that the recovery is well underway, occupancy rates and ADRs have been increasing,...
Understanding the Helpful Content Update. Are You and Your...
August 29, 2022 |
Google Update, SEO
By Erik Newton, VP of Marketing, Milestone Inc. If you are just asking yourself this question now, the answer may be no. If you have been using generic or curated content or using...
Is Your SEO Going Down?
August 29, 2022 |
SEO
By Erik Newton, VP of Marketing Read on to find out what may have happened to your traffic and what to do about it. Down and to the right in your analytics is the wrong way to...
Engage2022: Key Takeaways and Learnings
ENGAGE2022 Summary Milestone’s ENGAGE2022 brought top-notch thought leadership to you. The main goal of the conference was to educate the attendees, build community, and...
5 Moves Hotels Should Make to Enhance Digital Experience
As a growing number of people are looking for alternatives when it comes to workspaces following the COVID-19 pandemic, workcations have become a popular trend. Think about this...
Introducing Milestone’s Menu Manager for Searchable Menus
For a business to have an influence on its local ecosystem it needs to optimize its local listings to be relevant for customer queries online. This can be done by taking care of...
21 Amazing SEO, Local, and Site Facts and Data You Need to Know
Milestone Inc. has compiled the following key stats and facts to help you make sense of your site and data and make better digital marketing decisions. These facts are taken from...
Guide for Event and Trade Show Marketing
May 10, 2022 |
Digital Marketing Ideas, Digital Media Marketing
Company events and trade shows stand out as the way to reach your ideal customers and to network with other businesses in your industry. Even in our digital age, there’s no true...
Introducing Milestone’s SEO Panel: Defining the Power of SEO
May 10, 2022 |
SEO
Did you know that 84%1 of searches are now discovery? This means that search engines like Google are becoming a source of information and solutions for users, and ensuring your...
List of the Best Free Tools and Resources from Google
May 9, 2022 |
Digital Marketing Ideas, Digital Media Marketing
We know SEO is important and there are many different ways to implement a smart SEO strategy, but at the end of the day, it all boils down to answering a user’s query. ...
Top 10 Free Digital Marketing Certifications in 2023
May 4, 2022 |
Digital Media Marketing
A digital marketing certification could be the difference between landing a new job or losing the opportunity. 83% of employers are reporting a difficulty with...
How to Make a Great Explainer Video
May 4, 2022 |
Digital Marketing Ideas, Digital Media Marketing
Every business exists to solve a problem. Your business can solve a problem every time your product or service is bought by a consumer or other business. But before you can close...