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Milestone Inc. Blog

Digital Marketing and SEO News, Trends & Technology

Stay up-to-date on the digital marketing strategies, techniques, and technology that impact your business. From websites, SEO, social, local, paid, the Milestone Inc. blog will help you manage digital transformation and optimize the digital experience. Learn the latest on schemas, AMP, Core Vitals, Local, reviews, and more.
Optimizing Schema for Banking

Optimizing Schema for Banking and Credit Union Websites: A Guide...

September 14, 2023   |   Banking, Schemas
Optimize Schema for Banking and Credit Union Websites Search Generative Experience (SGE) is Google’s advanced search algorithms and AI-driven technology that focuses on...
Introducing Milestone’s AI Content Studio

Introducing Milestone’s AI Content Studio: AI-assisted...

September 6, 2023   |   Content, SEO, Site-CMS
Generative AI has revolutionized the way we manage and do business – with efficiency and scale the talking points. Now that AI has enabled businesses to create content at scale,...
How To Future-Proof Your Hotel’s Digital Presence in the Era Of AI-Powered Search

How to Future-Proof Your Hotel’s Digital Presence in the Era...

August 31, 2023   |   Digital Marketing Ideas, Hotel
Artificial intelligence (AI) is an SEO technology that has been used by Google for years to power its search engine. Recently, companies like Google, Bing, Adobe, Meta, and Apple...
Elevate Your Website CMS with AI for Google’s Search Generative Experience or Fall Behind

Webinar Recap: Elevate Your Website CMS with AI for Google’s...

August 22, 2023   |   Site-CMS, Webinar Recap
During the session, Milestone experts Mike Supple, and Ritika Chugh discussed ways to enhance your online presence for the next era of web experiences. They shared the importance...
The Impact of Google’s Changes to FAQ and How-To Schema on Marketers

The Impact of Google’s Changes to FAQ and How-To Schema on...

August 9, 2023   |   FAQ Manager, Google Update, Schemas
On August 8, 2023, Google announced changes to the treatment of FAQ and How-To rich results globally, in all languages. These changes will be rolling out globally over the next...
Craft Personalized Experience

Craft Personalized Experiences to Drive Conversions: With...

Customers today seek a sense of uniqueness and personalization when they interact with websites. They want your site to resonate with their thought process, making them feel...
Measuring impact and ROI of schema deployment

How to Measure the Impact and ROI of Your Schema Deployment?

July 25, 2023   |   Schemas
In the last two articles, we explored how schemas help with Google generative search experience and how to implement schemas correctly on your website.  In this article, we...
Scaling Local SEO for Multi-Location Businesses in 2023

Scaling Local SEO for Multi-Location Businesses in 2023

July 11, 2023   |   Local Promotion, Local Search
Navigating the Complex Landscape of Local SEO for Multi-Location Businesses In the dynamic world of local SEO, businesses with multiple locations encounter unique challenges....
How to Implement Schemas Correctly

How to Implement Schemas Correctly

July 10, 2023   |   Schemas
In today’s digital landscape, search engines use structured data to better understand the content of web pages and provide rich search results. Schema markup, based on the...
How Website Schemas Assist with Google’s Search Generative Experience

How Website Schemas Assist with Google’s Search Generative...

June 28, 2023   |   Google Update, Schemas
In today’s digital era, where artificial intelligence (AI) powers search engines, it is crucial for businesses to optimize their online presence to stay ahead of the...
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