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How Your Hotel Benefits from Programmatic Advertising - milestoneinternet.com, Milestone Inc.

How Your Hotel Benefits from Programmatic Advertising

March 26, 2016   |   Hotel
Understand what programmatic advertising is and how it is continuing to transform the world of digital advertising. The powers of big data and targeted ads increase your returns...
Capturing Your Fair Share in the Online Arena

Capturing Your Fair Share in the Online Arena

September 21, 2015   |   Hotel, Speaking Our Minds
Experts are projecting that 60% of all business will be booked online next year. Are you prepared to get your fair share? It’s not big news that the internet has changed the...
Blogging Best Practices as Part of an Omnichannel Plan

Blogging Best Practices as Part of an Omnichannel Plan

April 5, 2015   |   Getting Social, Hotel
Blogging for Lodging Blogs are the hottest growing medium of communication for businesses and individuals. Based on Technorati research (blog search engine), there are almost 3...
hotel social media - icon

Social Media Means Business For Hotels

February 10, 2015   |   Getting Social, Hotel
As social media or digital channels continue to grow in terms of consumer usage and marketing power, hotels need to switch their perception of these avenues as social channels and...
Google's Penguin Update Effect on Hotel Marketing Strategy

Penguin 3.0 Finally Arrives, Is it Time to Change your Hotel...

Milestone Internet Marketing explains the latest Google algorithm, Penguin 3.0, and how it relates to the hotel marketing industry. The algorithm aides companies that follow the...
Facebook bans fan-gates

Facebook Bans Incentivizing Likes: No More Fan-Gated Social...

August 8, 2014   |   Digital Marketing Ideas, Getting Social, Hotel
For several years, fan-gating a sweepstakes (requiring a user to click the like button before the entry form is unlocked) has been an effective method of increasing new fans for a...
Redesigning Your Hotels Website

9 Key Elements To Consider When Redesigning Your Hotel Website

There's a lot to think about when designing a website: structure, layout, content etc. By focusing on some core fundamentals, you can make sure that your site is appealing to both...
Responsive Hotel Website Design and SEO

What’s in your Google Hotel Finder Profile?

Leveraging your Google Hotel Finder profile can increase your hotel’s search visibility as well as drive more direct bookings. Learn how to audit your profile to ensure your...
writing website content

Search Engine Optimization Basics: How Relevant Is Your Content?

June 19, 2014   |   Hotel, SEO
With Google's Hummingbird and Panda 4.0 updates, is your website strategy still working? Find out what search engines deem as valuable and relevant content, and get tips on easy...
PressRelease

Milestone Garners Top Awards for Hotel Website Design and Social...

Milestone Internet Marketing recently won several top distinctions for innovative hotel website design, digital marketing strategies, and social media marketing from Horizon...