
Top 10 Website Must-Haves for Hospitality
The days when a website was just a digital brochure are long gone; and as the technology to build and maintain websites evolve, the room for new ideas and practices keeps growing...

Hotel Strategies to Increase Traffic and Revenue
December 22, 2021 |
Hotel
By Keith Brophy, Senior Director of Hospitality Customer Success at Milestone Inc. LinkedIn Milestone has picked out some top proven strategies from its hotel strategy incubator...

Google Simplifies HowTo, QAPage and SpecialAnnouncement Schema
Schema is your ticket to entity optimization as it helps search engines understand the context of your web page content and map them to relevant queries online. Schema properties...

Heat Mapping of Driving Direction Requests Now Available for...
Google Maps is one of the most popular ways for customers to discover new businesses on local searches. With mobile searches growing in popularity, ensuring that your Google...

Guide to Measuring Hotel Marketing Success: Where SEO...
For most hoteliers, every Wednesday is STR Report Day and for them, that day is like Christmas morning–only that it comes 52 times, while Santa comes just once a year. That...

The Pandemic’s Impact on Travel Habits
Yes, we’re all very excited about the surge in travelers now. As of late July, we’re now seeing more people pass through TSA Checkpoints than we have since October 2020!...

Turn Your Website Into Your Hotel Concierge With FAQs
Answering questions for guests and search engines By Keith Brophy, Senior Director of Hospitality Customer Success at Milestone Inc. LinkedIn The way modern travelers search...

Top 10 Digital Marketing Initiatives for Increasing Hotel
August 7, 2021 |
Hotel, Web Design and Promotion
Top ten eCommerce promotion ideas, channels, and strategies recommend to hoteliers in 2011. Tips and insights based on careful trends analysis of search engines and channels that...

Webinar Recap: Recovering Revenue – A Tactical Guide for...
In this webinar Tammie Carlisle, Head of Hospitality at Milestone, and Nancy Johns, Senior Vice President, Integrated Marketing + Digital Solutions at Crescent Hotels and Resorts,...

Why Milestone Websites Use Progressive Web Apps (PWA)
February 12, 2021 |
Hotel, Web Design and Promotion
Aligning with Google & industry best practices around developing a mobile-first digital strategy, speed and responsiveness are at the top of every digital marketer’s mind....