Webinar Recap: Typical Banking and Credit Union Journey
March 12, 2021 |
Web Design and Promotion
In this webinar, Milestone’s experts Erik Newton, VP of Marketing, and Samson Koletkar, Head of Product Solutions, discussed SEO, local, Google My Business, reviews, images, and...
Webinar recap: Real Estate and Renter’s Customer Journey
March 5, 2021 |
Webinar Recap
Thank you for joining, in this webinar, Milestone’s expert Erik Newton, VP of Marketing and Gaurav Varma, Sr. Product Marketing Manager discussed about SEO, local, Google My...
Webinar Recap: Why SEO-First CMS is your path to more leads and...
March 2, 2021 |
Webinar Recap
Content management systems are the backbone of building websites and web applications, and they are about more than just managing content or editing lightweight assets. In this...
Webinar Recap: Tactics To Transform Your Local Search
February 25, 2021 |
Local Search, Webinar Recap
Milestone’s experts Emily Brady, Sr. Manager Local SEO Solution, and Erik Newton, VP of Marketing, discussed key local marketing strategies for 2021. Attendees can use the...
10 Tips for Hotel Marketing Roadmap for 2020 and 2021
January 16, 2020 |
Hotel, Web Design and Promotion
By Benu Aggarwal, Milestone Internet Marketing Effective internet marketing in the year 2020 will be a powerful promotional agent for the hotel industry – from major franchise...
Hospitality Digital Marketers Checklist
October 12, 2018 |
Digital Marketing Ideas
What are the top ten things hotel marketers need to focus on to get digital traffic and booking right? 1. Online Inventory Make sure you have sufficient inventory allocated for...
Supersized tweets? What will you do with all that extra space?
November 10, 2017 |
Getting Social
You can now tweet the full 280 characters to your heart’s content directly from our Milestone Social...
Finally, Twitter Implements the New Character Counts
September 19, 2016 |
Getting Social, Industry News
How will you use the extra character counts Twitter implemented...
Social Media: Generate More Than Just Likes [Webinar Recap]
May 4, 2016 |
Getting Social
Social media impacts the customer journey, learn the latest strategies to implement at your hotel. View the social media webinar and additional questions we received after the...
Twitter Video Bandwagon
Facebook is not the only social channel that jumped on the video wagon. Twitter announced, January 2015, a new video feature allowing users (People and Business pages) to capture...
Social Media and Content Marketing Webinar Recap
April 13, 2015 |
Getting Social, Speaking Our Minds
Social media and content marketing can be overwhelming, especially for a small hotel team. But social media is critical to maximize online revenue through a holistic digital...
Cross-Marketing Optimization – Search, Social, and Mobile...
With the many changes in search algorithm in 2012, Milestone had to revamp the Heathman Hotel in Portland's website to continue its exceptional web performance and ensure search...
The Impact of Social media on Your Online Visibility and Search...
May 21, 2013 |
Getting Social, Speaking Our Minds
50% of direct bookings were reported to have been generated originally by social media in 2012. But accurate attribution remains a very dark art and search engine algorithms...
Are Your Social Media Efforts Working with Each Other?
June 28, 2012 |
Getting Social
With what seems like an endless list of social media channels that businesses are suggested to have presence in, how would hoteliers know they are using these channels optimally...
Using Social Media to Launch or Migrate Your Website
April 24, 2012 |
Getting Social
Building a high volume of traffic for a new website can be an incredibly time and cost-intensive process. Leveraging multiple social media channels can have a significant positive...
Social Fans: If You Ask, They Will Come
April 23, 2012 |
Getting Social
The most common challenge amongst businesses on social media is building a fanbase or “likes.” This seemingly challenging concept actually has a very simple solution: ask...
Tips To Encourage Your Social Followers To Share Your Content
January 26, 2012 |
Getting Social
Whether you are just starting to set up social media profiles, are looking to optimize and enhance, or have mastered social media marketing, hoteliers can benefit from learning...
Importance of Social Media Tracking and Online Reputation...
November 29, 2011 |
Getting Social
Hotels, Social Media, and Online Reputation Management - this article focuses on several points why hotels and brands should (now more than ever) pay attention to social media,...
Top 10 Social Tips to Capitalize this Holiday Season
November 29, 2011 |
Digital Marketing Ideas, Getting Social
Holidays are a great opportunity to engage with potential customers and to increase brand awareness. Social media channels are excellent tools to establish your business as a...
Facebook Fans: Quality vs Quantity
November 29, 2011 |
Getting Social
An increasing number of sites offering “deals” for purchasing Facebook Fans have popped up online. Some of the offerings from these websites include 10,000 Facebook Fans at...
Building a social media strategy
November 9, 2011 |
Web Design and Promotion
A walkthrough of big and micro goal development, strategies, tactics before launching a social campaign. What are some of the major metrics we need to measure to performance....
Milestone Social Media Webinar: Top 10 Tips for Acquiring...
October 24, 2011 |
Digital Marketing Ideas, Speaking Our Minds
Milestone Internet Marketing is excited to announce our plan to host social media webinars on an ongoing basis! Our first social media webinar scheduled for mid-November is open...
Social Media’s Impact On Search Today
October 24, 2011 |
Getting Social
Social media now has significant influence on search rankings. According to Google’s Panda update, websites that offer quality and relevant content will be ranked higher in...
Search Engine Results Pages & Social Media Integration
September 21, 2011 |
Getting Social
Expanding your business presence in the online social media world is more than crucial these days as SERPs are including social signals in regular search results. This is...
The Power of Social Media Near a Booking Engine
September 21, 2011 |
Getting Social
There have been several articles written about the strength of integrating social sharing tools into the purchasing process. Well, we had an inkling that these findings would have...
5 Must-Haves for Social Media Planning
September 21, 2011 |
Getting Social
Social media has the potential to be a powerful online tool for your hotel, but it’s not something you jump into blindly. Your hotel’s reputation is on the line, so you’ll...
The Convergence of Search, Social & Content Marketing
August 24, 2011 |
Getting Social
The recent Google Panda update just made great content critical; social media is grabbing all the headlines; search gets more powerful every year. How do they all play together?...
Discover How Engaged Your Competitors are in Social Media
July 7, 2011 |
Getting Social, Speaking Our Minds
Following these ideas and performing some simple competitive analysis can show you how effectively your competitors are using social media channels, where you stand out in the...
Combining Social Media and Websites to Drive Fans &...
July 7, 2011 |
Getting Social
A well optimized website will get you organic traffic. An engaging Facebook page will get you connections. But a challenge is to effectively combine the best of both channels to...
Social Media: Integrating Multi-Channel Marketing –...
June 23, 2011 |
Speaking Our Minds
Milestone CEO joins panel of industry experts at The Lodging Conference to discuss cutting-edge internet marketing strategies and top social media channels for maximizing room...