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The Impact of Social media on Your Online Visibility and Search Strategy

May 21, 2013   |   Getting Social, Speaking Our Minds
HITEC 2013

HITEC 2013

Event: HITEC 2013

Session: Re-assessing the impact of social media on your online visibility and search strategy

Date & Time: June 25 at 11:15 AM

Minneapolis Convention Center
250 Marquette Avenue South
Minneapolis, Minnesota 55401

Session Description:
50% of direct bookings were reported to have been generated originally by social media in 2012. But accurate attribution remains a very dark art and search engine algorithms continue to morph and grow ever more complex. This session will cover topics including:

  • De-mystify the social search enigma and understand how search engine algorithms are utilizing more social data and user content to produce more intelligent and semantic results
  • Learn the latest white-hat techniques and best-practices to maximize your search exposure and ranking
  • Get fully up-to-speed on the latest developments with Google + and penguin and understand how this can impact your brand other than for SEO

Speaker: Anil Aggarwal, CEO, Milestone Internet Marketing

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