Local Marketing Guide & Framework: A 5-step guide for your...
December 30, 2020 |
Local Search
Local marketing for businesses has evolved from the basic focus of UNAP and simple SEO to a more holistic approach to achieve online presence globally but more importantly, within...
Multi-Location Brands: Engage Your Local Consumers with Google...
November 3, 2020 |
Google Update, Industry News
If you are a local business with multiple locations, Google Posts can be a great way for you to engage your existing and potential consumers directly from the local panel on...
Google My Business Offers Secondary Hours for Chains and...
June 5, 2020 |
Google Update, Hotel
Google My Business has recently launched a new feature for business with the ability to add “more hours” if your business is providing specific times for different services...
Local Search New Features and Updates Related to COVID-19
April 3, 2020 |
SEO
As COVID-19 continues to impact businesses around the world, many maps and local listing providers are changing how their directories operate. New and updated features are...
Google My Business Limiting Functionality Due to COVID-19: What...
March 23, 2020 |
Industry News, Speaking Our Minds
Being visible to customers with the right information at the right time can be a challenge to any local business even in the best of times, and the global spread of the novel...
Google November 2019 Update: Neural Matching and travel...
November 30, 2019 |
Local Search, Web Design and Promotion
While BERT stole the limelight of last month’s Google Updates, in November 2019, the search giant has been unrelenting in its quest to improve search for users. Google confirmed...
Why It’s Crucial for Businesses to Respond to Reviews
Reviews have become an integral part of our customer journey. “90% of customers read reviews before visiting a business,”* directly impacting the success and growth of a...
Are You Open for Business? Make Sure Potential Customers Know...
November 8, 2017 |
Conversion Best Practices
Does your business update its business hours on Google and Bing for holidays? If not, you could be missing out on customers during big shopping days like Memorial Day, Veterans...
Milestone customers already benefiting from Google’s new local...
May 12, 2017 |
Content Marketing
Milestone customers already benefiting from Google’s new local events search...
Fake/Incorrect Listings Threaten Local Businesses
January 30, 2017 |
Industry News
There has been much buzz in recent days about the spread of fake news and its impact. But fake news stories aren’t the only type of false information being spread around the...
Citations 101: Local SEO Foundation
December 15, 2016 |
Web Design and Promotion
Start the foundation of your SEO strategy with citations. Learn why citations are important and the steps to gain citations- and see your rank go...
Update: Google My Business Insights
August 18, 2016 |
Industry News
NAPtune records Google My Business insights to better analyze user behavior across Google devices. Learn the latest Google My Business updates to better understand the user and...
Staying On Top of the Local Mobile Experience: The AMP Optimized...
April 7, 2016 |
Web Design and Promotion
New ways of optimizing mobile are being discovered by a team of digital experts from multiple industries, including Google. Learn how their project can help your...
Optimizing Your Website for Local Search
March 10, 2016 |
Industry News
Gone are the days, when location, location, location was considered as the real formula of a successful business. Today, it is all about the internet of things and the different...
Key Takeaways from Local U Advanced – A Day with Local Search...
June 19, 2014 |
Web Design and Promotion
Missed the Local U SMX Advanced workshop? Here's a recap of what local search experts say are the latest trends and hot topics in search industry. Find out what new and improved...
Google+ Local URL Hijack
January 21, 2014 |
Conversion Best Practices, Industry News, Speaking Our Minds, Web Design and Promotion
The URLs on thousands of Google+ Local pages for hotels were hijacked last week and changed to redirect to third party booking sites. With the help of our newest product/web...
Google Map Maker – Now Anyone Can Be a Local Expert!
June 23, 2013 |
Web Design and Promotion
Google Map Maker, a wholly-separate tool from Google Maps, allows you to add or edit the local information that you know, including local businesses, roads, parks, pathways,...
Review Filtering in the Local World – the Good, the Bad,...
April 24, 2013 |
Getting Social
Better customer reviews lead to higher rankings in search engines yet many authentic positive reviews seem to be disappearing due to review filtering. Find out how reviews are...
5 Facts About Google+ Local
July 30, 2012 |
Getting Social, Web Design and Promotion
Recently Google said goodbye to Google Places and launched Google+ Local. According to Google, “Google+ Local helps users discover and share places.” Here are 5 facts that...
Optimizing for Local Search – Interview with Mike...
June 8, 2012 |
Speaking Our Minds, Web Design and Promotion
At SMX Advanced Seattle 2012, Benu Aggarwal caught up with Mike Blumenthal to get the scoop on the latest tactics for optimizing websites for local search. Watch for the latest...
Review Management: the Front Desk of your Online Equity
April 24, 2012 |
Getting Social
Reviews can be one of the most powerful means of connecting with guests, building brand loyalty, and driving brand messages for hotels. Moreover, reviews are a great way of...
How to Combat Fake Reviews While Managing Online Reputation
December 27, 2011 |
Getting Social
The importance of online reputation management continues to grow, and those not actively working to monitor their online reputations are doing themselves a disservice. Here are...
Top 5 Dos and Don’ts for Local Business Listings
December 20, 2011 |
Digital Marketing Ideas, Web Design and Promotion
Local Business Listing Tips – local marketing optimization has become a very important factor for Search Engine Optimization. Milestone compiled this list of top 5 dos and...
5 Proactive Ways to Manage Your Online Reputation
December 20, 2011 |
Getting Social
Online reputation can be determined by what people are saying about your business and how your business is perceived online. Understanding your online reputation, as well as ways...
Google Places & Hotpot Optimization
November 9, 2011 |
Digital Marketing Ideas, Web Design and Promotion
Dive deep into targeted tactics for Local Search optimization on Google. One in five search queries have a local intent. Make sure your website shows when they...
10 Ways to Improve Google Local Ranking
June 7, 2011 |
Web Design and Promotion
anking locally is much more critical with the evolvement of local listings across the web such as Google Places, Bing BBP, Yahoo local, and the various social media channels....
Local & Hyperlocal Promotions and SEO Impact
March 22, 2011 |
Getting Social, Web Design and Promotion
The importance of Local and Hyperlocal promotions is increasing day by day. Today, Local results are viewed millions of times a day with 20% of searches on Google being local in...
Google Place Pages: Why it is Important for you?
March 9, 2011 |
Industry News
Google dramatically expanded its collection of information about the real world with its introduction of Place Pages - a webpage for every place in the world - for businesses such...
Quality Becoming a Factor in Google Reviews
December 7, 2010 |
Web Design and Promotion
In response to a recent article published in the New York Times, Google has amended parts of its Google Places local search algorithm to take into account user experience and...
Enhance Local Listings By Claiming Your Business
December 9, 2009 |
Web Design and Promotion
The most effective strategy to dominate the top of SERP’s is by claiming your own business listing. Google and other search engines position local results at the top of the...