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Milestone Inc. Blog

Digital Marketing and SEO News, Trends & Technology

Stay up-to-date on the digital marketing strategies, techniques, and technology that impact your business. From websites, SEO, social, local, paid, the Milestone Inc. blog will help you manage digital transformation and optimize the digital experience. Learn the latest on schemas, AMP, Core Vitals, Local, reviews, and more.
Investing in SEO in a Slower Economy

Organic Is the Go-To Channel in a Tough Economy

December 20, 2022   |   SEO
Organic is the largest channel, generates the most leads, and contributes the highest share of revenue for most sites according to Milestone Inc. research of hundreds of...
Must-Haves for Search Marketers 2023

5 Top Digital Trends and Must-Haves for Search Marketers in 2023

December 16, 2022   |   Digital Marketing Ideas
Google released several algorithm updates in 2022. These algorithm updates can be classified into three broad categories.  Core algorithm updates: Make search better and...
14 Ways to Increase Hotel Group Bookings in 2023

14 Ways Hotels Can Increase Group Bookings in 2023

December 16, 2022   |   Web Design and Promotion
Moving into 2023, the hotel industry faces several factors impacting business and leisure travel. On one side, the past few years of COVID restrictions mean that people have a...
What Are Merchant Listings Rich Results and How Do You Generate them in the SERPs?

How To Generate Merchant Listings Rich Results in the SERPs

December 7, 2022   |   SEO
In 2021, global e-commerce surpassed $5.2 trillion. The convenience of shopping from your mobile device or computer from the comfort of your home appeals to customers worldwide...
Guide to Image Optimization for SEO, Site Experience, and Accessibility

Guide to Image Optimization for SEO, Site Experience, and...

December 7, 2022   |   SEO
People like images. They engage more with posts and articles with visuals applicable to the text. As you develop content for your website, including pictures across your pages can...
How to Track and Measure Schema Markup Impact

How to Track and Measure Schema Markup Impact

December 5, 2022   |   SEO
More than half of sites Milestone tested showed some schema markup. But as you talk to SEOs and read on the internet, people are not certain they can detect an impact. There are...
 HSMAI Honors Milestone Inc with Four Adrian Awards for Digital Marketing Excellence

HSMAI Honors Milestone Inc with Four Adrian Awards for Digital...

November 29, 2022   |   Award Winning
We are proud to announce that Milestone Inc will be honored for travel marketing excellence by the Hospitality Sales & Marketing Association International (HSMAI) at the...
How to market & message in a high interest rate environment

How to Market & Message In a High Interest Rate Environment

November 28, 2022   |   Industry News, Web Design and Promotion
Credit Unions throughout the U.S. are working hard to provide the right mix of services to members during the current period of inflation and high interest rates. The challenge is...
GBP’s Special Hours Options That You Can Set In Advance

Holiday Season Is Here: Drive Search Visibility with Google...

November 26, 2022   |   Web Design and Promotion
As we get into the hustle of the holiday season, making your Google Business profile (formely Google My Business or GMB) data accurate and relevant should be your focus to make it...
Digital Marketing Trends 2023

Webinar Recap: Critical Digital Marketing Trends for 2023

November 17, 2022   |   Digital Marketing Ideas, Webinar
In this session, Milestone experts shared extremely useful information on digital marketing trends and must-have solutions for 2023. These included useful insights on multisearch,...
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