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Milestone Inc. Blog

Digital Marketing and SEO News, Trends & Technology

Stay up-to-date on the digital marketing strategies, techniques, and technology that impact your business. From websites, SEO, social, local, paid, the Milestone Inc. blog will help you manage digital transformation and optimize the digital experience. Learn the latest on schemas, AMP, Core Vitals, Local, reviews, and more.
Anatomy of a conversion path

New Google Analytics Tool: Multi Channel Funnels

A new tool in Google Analytics shows you how your Organic, Paid and Social Media Channels all assist each other in generating revenue....
Sustainable SEO

Sustainable SEO – 3 Key Factors for Success

Before Panda, SEOs were using relevant keywords and building good content. They were making sites accessible to search engines, and focused on quality link building. But for...
Klout comparison

Discover How Engaged Your Competitors are in Social Media

July 7, 2011   |   Getting Social, Speaking Our Minds
Following these ideas and performing some simple competitive analysis can show you how effectively your competitors are using social media channels, where you stand out in the...
Combining Social Media

Combining Social Media and Websites to Drive Fans &...

July 7, 2011   |   Getting Social
A well optimized website will get you organic traffic. An engaging Facebook page will get you connections. But a challenge is to effectively combine the best of both channels to...
Educational Session

Social Media: Integrating Multi-Channel Marketing –...

June 23, 2011   |   Speaking Our Minds
Milestone CEO joins panel of industry experts at The Lodging Conference to discuss cutting-edge internet marketing strategies and top social media channels for maximizing room...
Improve Google Places Ranking

10 Ways to Improve Google Local Ranking

June 7, 2011   |   Web Design and Promotion
anking locally is much more critical with the evolvement of local listings across the web such as Google Places, Bing BBP, Yahoo local, and the various social media channels....
Social Media

Social Media – the New Customer Service Department

June 7, 2011   |   Getting Social
In the past year hotel brands and marketers have seen social media channels such as Facebook, Twitter and Foursquare become the new customer service forum for consumers. When a...
Socialize Your Networks

How to Socialize Your Networks

June 6, 2011   |   Getting Social
Establishing different themes in your social network can give you a competitive edge in email marketing. To gain customer attention, showing your personality through socializing...
Social Media Campaign

How to Measure Success of Your Social Media Campaign

In today’s social media world, the elements which we can track on social channels go far deeper than mere fan count or pageviews. Between the intangible measurements of success...
Social media call to action

How to increase Likes, Fans and Followers

April 26, 2011   |   Getting Social
Social media participation impacts overall organic ranking. If you need to some quick and easy tips on how to increase likes, fans, and followers, check out this blog post for a...
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