How to Use Facebook Contests to Drive Fans, Engagement, and...
May 24, 2017 |
Digital Marketing Ideas, Getting Social
Promotions and contests can be an effective way to drive buzz in social media, but do they drive tangible value? The answer to that lies in ensuring you have clearly defined goals...
How to Increase Your Hotel’s Guest Reviews
March 27, 2017 |
Digital Marketing Ideas, Hotel
If increasing your hotel’s reviews online is one of your 2012 goals, we have some great tips based on multiple case studies tested on how to increase the number of reviews on...
How to Run an Effective Social Media Contest for Hotels: Hotel...
Hotel sees 30% increase in website traffic from Facebook and 16% increase in Facebook fans from social media scavenger hunt...
Top 5 Ways to Win Market Share & Generate High ROI from...
June 20, 2016 |
Digital Marketing Ideas
The mobile market is increasingly growing. How can you make sure you are not losing mobile market share? Learn our five strategies...
Twitter Video Bandwagon
Facebook is not the only social channel that jumped on the video wagon. Twitter announced, January 2015, a new video feature allowing users (People and Business pages) to capture...
Mobile and Millennials – Is Your Website Ready?
With the millennial generation having a greater impact on the travel industry, hoteliers need to tune their website design, structure and strategy to cater to this digitally savvy...
Marketing to the Millennial Generation
Millennials are an increasingly important market for hotel marketers and will shape the travel industry during the next few years. The travel industry, in particular, needs to...
Are You Ready For Millennials and Wearables?
June 11, 2015 |
Digital Marketing Ideas, Industry News, Search Experience Optimization, Speaking Our Minds, Web Design and Promotion
Milestone joins HSMAI ROC and Hitec 2015 to discuss the latest digital marketing trends for the hospitality industry. Focus will be on analytics, social media, and attracting...
Facebook Bans Incentivizing Likes: No More Fan-Gated Social...
For several years, fan-gating a sweepstakes (requiring a user to click the like button before the entry form is unlocked) has been an effective method of increasing new fans for a...
9 Key Elements To Consider When Redesigning Your Hotel Website
July 7, 2014 |
Digital Marketing Ideas, Hotel, Industry News, Search Experience Optimization, Web Design and Promotion
There's a lot to think about when designing a website: structure, layout, content etc. By focusing on some core fundamentals, you can make sure that your site is appealing to both...