Below-the-Fold Exclusion
March 18, 2010 |
Web Design and Promotion
PPC advertisers are constantly looking for new tools in order to make the most out of their efforts on the content network. Google recent launched a new tool which provides the...
Real Time Search and Major Search Engines
March 11, 2010 |
Web Design and Promotion
Real time search getting greater prominence as people seeking more real time results over traditional search. With more and more people getting hooked on twitter and facebook,...
Search Meet Display; Display Meet Search
March 11, 2010 |
Web Design and Promotion
Which strategy provides the ROI – organic or PPC? The answer: neither. To obtain the best ROI, you must do both. Having an integrative online marketing strategy can provide you...
90 Day SEM Fitness Plan
March 5, 2010 |
Paid Media, Web Design and Promotion
At SMX West Conference in Santa Clara, Stoney de Geyter, Kayden Kelly, Matt McGee, Matt Van Wagner gave various seo tips, plan and strategies which can help small business...
The Latest Google Ad Formats in Paid Search
March 5, 2010 |
Web Design and Promotion
In this SMX West session, Nicholas Fox, Cory Nielson and David Szetela shed light upon new Google ad formats such as video ads, sitelinks, local paid ads, and product ads....
Paid Search Bullseye! Reaching and Closing Your Ultimate
March 5, 2010 |
Web Design and Promotion
Marketing 101 tells us that the most effective marketing campaigns are the ones targeted to specific market segments. For Internet marketing, that means doing keyword research,...
Most Effective Strategies for Social Media Marketing on Twitter...
February 25, 2010 |
Web Design and Promotion
Which social media marketing strategies actually work? Learn about some of the most effective marketing strategies for Facebook & Twitter....
Enhance Local Listings By Claiming Your Business
December 9, 2009 |
Web Design and Promotion
The most effective strategy to dominate the top of SERP’s is by claiming your own business listing. Google and other search engines position local results at the top of the...
Understanding the Complex Social Marketing Playing Field
November 25, 2009 |
Web Design and Promotion
This great session at PubCon 2009 delved into the complexities of social media marketing, with some useful strategies on how to navigate the social media world....
The Best Tactics in Landing Page Optimization
November 23, 2009 |
Web Design and Promotion
Learn about some of the best tactics in landing page optimization, brought to us by the experts at Pubcon 2009. Build the best landing page to make the biggest ROI on your paid...
SEO Strategies For Small Businesses – Go Local & Get...
November 18, 2009 |
Web Design and Promotion
Milestone’s recent interview with Gillian Muessig, President & C0-Founder for SEOmoz, and Dennis of BlitzLocal reveals cutting-edge SEO strategies that help small businesses...
Facebook Ads: Reaching Prospects Earlier In the Decision Cycle
September 3, 2009 |
Getting Social, Web Design and Promotion
Excerpt: Facebook has over 250 million users globally, making it a powerful advertising platform. Sarah Smith, Manager of Online Sales Operations at Facebook presented tips and...
The Findability Formula – Search Engine Marketing Basics
September 3, 2009 |
Web Design and Promotion
At SES San Jose, Heather Lutze shared the basic elements of search engine marketing. A great overview for those new to SEO and PPC....
Convert Your Visitors To Customers
September 2, 2009 |
Web Design and Promotion
When navigation attempts to fail by not providing required search results, 50% of the users turn to...
Google AdWords, Google Analytics and Website Optimizer: Secrets...
September 2, 2009 |
Web Design and Promotion
This Google sponsored session at the Search Engine Strategies 2009 conference in San Jose revealed some of the latest updates on the new Adwords interface, Website Optimizer, and...
5 ways to Improve Landing Page Conversion
August 6, 2009 |
Web Design and Promotion
Every page of every website ought to be optimized. However, you might find a landing page within your site you felt was fully optimized, but has a bounce rate that is alarming. By...
Using Flickr for Linkbuilding and Building Content
August 6, 2009 |
Getting Social, Web Design and Promotion
Social Media channels are a great way to promote your product and to obtain inbound links to your website. Flickr is an excellent tool for building great visibility and exposure...
Writing Killer Ad Copy, The Interactive Edition.
June 17, 2009 |
Web Design and Promotion
During SMX Advance, we attended a phenomenal session on writing killer adcopy. Session was moderated by Matt Van Wagner and speakers included Craig Danuloff from ClickEquations,...
SEO Ranking Factors
June 10, 2009 |
Web Design and Promotion
Awesome session was arranged featuring SEO ranking factors in 2009. Danny is moderating the session and Rand Fishkin from SEO Moz, Laura Lippay from Yahoo and Marty Weintraub from...
Mythbusting PPC Urban Legends
June 10, 2009 |
Web Design and Promotion
Great session and panel presented few common myths on ppc and right strategy. Topics included commen concerns about bidding high or low, geotarget your campaigns or not, is...
In Depth Competitive Analysis for SEO
June 9, 2009 |
Web Design and Promotion
Majority of competitive analysis is examining a competitor’s in-link structure – both quantity and quality. Search engines place the most weight on link-building. The better...
7 Most Essential Title Tag Strategies
June 9, 2009 |
Getting Social, Web Design and Promotion
Title tags are the single most important ranking component on the page. A good title tag communicates to search engines what a page is about. It also compels users to want to view...
Top Items to Check Before Making Your Site Live
June 8, 2009 |
Web Design and Promotion
The overall performance of your website is dependent on several key factors. These elements are important for search engines, site visitors, and the impact on overall conversion...
Google Blog Search Overview – Search Results for Blog
February 27, 2009 |
Getting Social, Web Design and Promotion
Google Blog search has grown in popularity as the numbers of blog posts have frequently began to show up in the Universal Google results. Google users are now turning to Google...
Top 10 Items to Budget For in 2009
November 24, 2008 |
Web Design and Promotion
As you step deep into the budgeting season, here are some tips for prioritizing your ecommerce budgeting dollars. This prioritized list is based on our experience with our...
Multifaceted Search
January 16, 2008 |
Web Design and Promotion
With the introduction of Google’s “Universal Search” back in May of 2007, the ever increasing need to surface among a sea of a multifaceted search is approaching new...
Milestone’s Top 10 Website Programming Guidelines
June 4, 2007 |
Web Design and Promotion
1. Use clean CSS (cascading style sheets) codes 2. If websites are built on a dynamic platform, make sure that your Content Management System is search engine friendly 3. Keep...
Using the Right Format For Your Web Images
October 25, 2006 |
Web Design and Promotion
It seems to be an uphill battle to secure quality web images that are clear, but not too large. Here are few tips you might want to remember when securing pictures for the...