Understanding the Helpful Content Update. Are You and Your...
August 29, 2022 | Google Update, SEO
By Erik Newton, VP of Marketing, Milestone Inc. If you are just asking yourself this question now, the answer may be no. If you have been using generic or curated content or using...
Is Your SEO Going Down?
August 29, 2022 | SEO
By Erik Newton, VP of Marketing Read on to find out what may have happened to your traffic and what to do about it. Down and to the right in your analytics is the wrong way to...
21 Amazing SEO, Local, and Site Facts and Data You Need to Know
Milestone Inc. has compiled the following key stats and facts to help you make sense of your site and data and make better digital marketing decisions. These facts are taken from...
Introducing Milestone’s SEO Panel: Defining the Power of SEO
May 10, 2022 | SEO
Did you know that 84%1 of searches are now discovery? This means that search engines like Google are becoming a source of information and solutions for users, and ensuring your...
Google Analytics 4: The Next Generation of Google Analytics
In July 2023, Google will end of life the current version of GA–Universal Analytics–and replace it with Google Analytics 4. Why you should migrate soon. Millions of...
Guide to Inbound Marketing
April 12, 2022 | Digital Media Marketing, SEO
Inbound marketing is a methodology that focuses on drawing customers in, rather than pushing a company’s message out. Inbound marketing is about creating valuable content that...
How to Rank Higher with a Smart SEO Strategy
March 29, 2022 | SEO
Being Proactive isn't enough. Brands need to constantly work on their SEO strategy throughout the year to promote their business, drive engagement, and stay on top of the updates...
How to Do an SEO Audit
March 16, 2022 | SEO
An SEO audit will help you establish a baseline of performance from which to start analyzing and measuring. The very first step is to set up or gain access to Google Search...
10 Steps Towards Building Backlinks and Link Popularity
February 15, 2022 | SEO
Backlinks and your linking strategy play an important role in technical SEO. These helpful links can give your rankings a boost. When multiple other sites that Google considers...
Top Digital Marketing Trends in 2022
Staying ahead of the trends in digital marketing in 2022 has many moving parts. From SEO to video to interactive content, the digital landscape is changing as new technologies,...