The Impact of Google’s Changes to FAQ and How-To Schema on...
On August 8, 2023, Google announced changes to the treatment of FAQ and How-To rich results globally, in all languages. These changes will be rolling out globally over the next...
Craft Personalized Experiences to Drive Conversions: With...
Customers today seek a sense of uniqueness and personalization when they interact with websites. They want your site to resonate with their thought process, making them feel...
How to Measure the Impact and ROI of Your Schema Deployment?
July 25, 2023 |
Schemas
In the last two articles, we explored how schemas help with Google generative search experience and how to implement schemas correctly on your website. In this article, we...
How to Implement Schemas Correctly
July 10, 2023 |
Schemas
In today’s digital landscape, search engines use structured data to better understand the content of web pages and provide rich search results. Schema markup, based on the...
How Website Schemas Assist with Google’s Search Generative...
June 28, 2023 |
Google Update, Schemas
In today’s digital era, where artificial intelligence (AI) powers search engines, it is crucial for businesses to optimize their online presence to stay ahead of the...
Why Are Schemas Important for SEO?
April 5, 2023 |
SEO
One of the most overlooked SEO practices is the use of schemas to properly tag your website content. If you are looking for some practical advice on schemas, how they benefit your...
ChatGPT: Will It Revolutionize the Digital Marketing & SEO...
March 10, 2023 |
Digital Media Marketing, Industry News, Local Search, Search Experience Optimization, SEO
ChatGPT – it has passed the US medical licensing exam, and the Bar and MBA exams (with a few hiccups, of course) and has made history for the fastest-growing consumer...
Tracking and Visibility in a Post-Cookie World
January 23, 2023 |
SEO
Consumer privacy is disrupting the digital advertising ecosystem, namely, it is accelerating the end of third-party cookies. To address the increasing demand from users for...
Organic Is the Go-To Channel in a Tough Economy
December 20, 2022 |
SEO
Organic is the largest channel, generates the most leads, and contributes the highest share of revenue for most sites according to Milestone Inc. research of hundreds of...
How To Generate Merchant Listings Rich Results in the SERPs
December 7, 2022 |
SEO
In 2021, global e-commerce surpassed $5.2 trillion. The convenience of shopping from your mobile device or computer from the comfort of your home appeals to customers worldwide...