Top 10 Digital Marketing Must-Dos for Hotels
May 26, 2020 |
Digital Marketing Ideas, Hotel
Define Your Online Marketing Strategy If you want to secure your share of the lucrative online marketplace, think about all the steps you will take to target Leisure, Corporate,...
Covid-19 Business Reopening Digital Marketing Checklists
May 6, 2020 |
Business Growth
Since early March Milestone has been helping customers manage the business impact of Covid-19 and developed a Crisis-Recovery-Growth (CRG) framework. The purpose of the CRG...
Webinar Recap: Covid-19 Crisis-Recovery-Growth: Content and B2B...
In this webinar, leading experts from Acronym, SEMRush, Invesp, and Milestone presented the Covid-19 Crisis-Recovery-Growth framework, including key priorities and tactics for...
COVID-19 Healthcare SEO: Best Practices for Healthcare websites
April 29, 2020 |
Business Growth
In the previous blog, we discussed how Google is aiding Healthcare entities with the virtual healthcare services to ensure there is no gap between them and patients during this...
Webinar Recap: Healthcare SEO during crisis and beyond
In this webinar, Milestone experts presented the Covid-19 Crisis-Recovery-Growth framework, including key priorities, case studies, and tactics for medium to large-scale...
COVID-19: Google rolls out virtual healthcare options for...
April 22, 2020 |
Business Growth
Google has been rolling out new features regularly to support healthcare websites which are providing valuable information and services for the current on-going COVID-19 Pandemic....
Webinar Video: Covid-19 CRG Local Search
In this webinar, Milestone experts presented the Covid-19 Crisis-Recovery-Growth local search strategy, including key priorities, case studies, and tactics for search marketers to...
How Hotels Can Attract Essential Workers and First Responders...
April 14, 2020 |
Hotel
During the shelter-at-home order, regular clientele of hotels are at home and only essential workers are moving around the cities and states. However, federal, state, and local...
Webinar Video: SEO after Covid19
In this webinar, Milestone experts presented the Covid-19 Crisis-Recovery-Growth strategy including key priorities, case studies and tactics for search marketers to use as they...
SEO after COVID19: How FAQs will boost your business’...
April 7, 2020 |
SEO, Voice Search
COVID-19 has disrupted our world like nothing we have seen before, and the response requires a deep breath, some reflection, planning, and aggressive execution. If you are trying...
Webinar video: Covid-19 Crisis-Recovery-Growth
April 3, 2020 |
Webinar
Milestone has developed and begun implementing the Covid-19 Crisis-Recovery-Growth strategy and wants to share it with the community. We have identified the 5 priority things...
Local Search New Features and Updates Related to COVID-19
April 3, 2020 |
SEO
As COVID-19 continues to impact businesses around the world, many maps and local listing providers are changing how their directories operate. New and updated features are...
Senate Coronavirus Aid Bill
March 27, 2020 |
Industry News
Details of the US Coronavirus Aid Bill The US Senate and House passed a massive aid bill, S. 3548, The Corona Aid, Relief, and Economic Security (CARES) Act, to shore up the...
Google Updates: SEO, Local, user experience changes that...
March 27, 2020 |
Google Update
The recent and unprecedented COVID-19 pandemic has certainly thrown life out of gear and probably for the first time in history, humanity is fighting against a common enemy...
5 Ideas To Enhance Your Hotel’s Online Marketing Strategy...
Everyone is abuzz about Pinterest, reaching over 11.7 million unique visitors as of January 2012, surpassing the 10 million unique visitors mark more quickly than any website in...
Google My Business Limiting Functionality Due to COVID-19: What...
March 23, 2020 |
Industry News, Speaking Our Minds
Being visible to customers with the right information at the right time can be a challenge to any local business even in the best of times, and the global spread of the novel...
Top tips to work from home effectively
March 18, 2020 |
Industry News, Speaking Our Minds
For many organizations and professionals, working from home was increasing because of the distributed nature of domestic or international teams, to attract a larger talent pool,...
10 Ideas to Improve Booking Performance During the Crisis
March 12, 2020 |
Digital Marketing Ideas, Hotel
Intel’s Andy Grove had a lot to say about how to react to downturns and setbacks. Here are just a few of his insights and maxims: The first rule is that economic downturns...
Webinar video: Generate more leads and revenue on Yelp
February 24, 2020 |
Web Design and Promotion
Watch and share the video, and download the slides. Today, approximately 100 Million unique visitors come to Yelp monthly for business information, insights and reviews. In a...
What Your Business Needs to Take Care of To Be ADA Lawsuit-Free
February 12, 2020 |
Web Design and Promotion
The Americans with Disabilities Act (ADA) has been a hot topic for some time now, but over the past couple of years, it has gained a lot of traction, precisely because of the...
Measure Your Content Performance and Track SEO Success Using...
February 5, 2020 |
SEO
It is almost a given, website content is the backbone of any business online. With the eCommerce Foundation highlighting in their content marketing survey that 88% prefer to read...
Milestone Tech roundup 2019: Looking back at all the awesome...
January 21, 2020 |
Voice Search, Web Design and Promotion
2019 was a landmark year for Milestone as a product firm. Milestone spread its wings and now offers support to new verticals – property management, automobile, banking...
Milestone Wins Big at HSMAI Adrian Awards
January 20, 2020 |
Award Winning
We're proud to announce that in 2019 Milestone won a total of 8 prestigious Adrian...
10 Tips for Hotel Marketing Roadmap for 2020 and 2021
January 16, 2020 |
Hotel, Web Design and Promotion
By Benu Aggarwal, Milestone Internet Marketing Effective internet marketing in the year 2020 will be a powerful promotional agent for the hotel industry – from major franchise...
Top Digital Marketing Trends for the Hospitality Industry
January 15, 2020 |
Conversion Best Practices, Digital Marketing Analytics, Digital Marketing Ideas, Digital Media Marketing, Getting Social, Hotel, Search Experience Optimization, Speaking Our Minds, Web Design and Promotion
With the vast number of search algo changes to the evolution of the customer journey, hotels and businesses need to welcome and adapt to the changes in order to continue online...
How Milestone enables your website to be California Consumer...
December 24, 2019 |
Web Design and Promotion
On October 11, 2019, California Governor Gavin Newsom passed the California Consumer Privacy Act (CCPA) which will come into effect from January 1, 2020. This makes CCPA arguably...
Top Social Media Trends for 2020
December 18, 2019 |
Getting Social
Social media marketing is an ever-changing game. Having effective marketing campaigns does not always mean jumping on the latest trend or spending thousands of hours in a locked...
Google November 2019 Update: Neural Matching and travel...
November 30, 2019 |
Local Search, Web Design and Promotion
While BERT stole the limelight of last month’s Google Updates, in November 2019, the search giant has been unrelenting in its quest to improve search for users. Google confirmed...
How Schemas Will Impact the Visibility of Your Website Content...
November 26, 2019 |
Voice Search
Following the BERT algorithm update by Google towards the end of October 2019, which they labelled as their biggest algorithm update in almost 5 years, the biggest question that...
Milestone’s Insights Schema Report Helps Improve Your Brand...
November 22, 2019 |
SEO
Implementing schema is a powerful way for businesses to build brand awareness online. Schemas give search engines context about the business and improves the chances of your...