Menu
Milestone Blog

Getting Social

5 Facts About Google+ Local

5 Facts About Google+ Local

Recently Google said goodbye to Google Places and launched Google+ Local. According to Google, “Google+ Local helps users discover and share places.” Here are 5 facts that...
Add to Bookmarks
Social Media Efforts

Are Your Social Media Efforts Working with Each Other?

June 28, 2012   |   Getting Social
With what seems like an endless list of social media channels that businesses are suggested to have presence in, how would hoteliers know they are using these channels optimally...
Add to Bookmarks
Importance of Imagery in Travel

A Picture is Worth a Thousand [Dollars?] – Importance of...

June 28, 2012   |   Getting Social
As social media channels adjust their functionality to favor sharing images and media based content, it’s becoming increasingly important for companies to leverage this change...
Add to Bookmarks
Latest Google Acquisitions

Latest Google Acquisitions – What They Could Mean for

June 27, 2012   |   Getting Social
After Google acquired YouTube, the industry saw a dramatic change in its algorithm; video optimization contributed to the organic ranking of any hotel website. With Google...
Add to Bookmarks
Social Signals Versus Link Building

Social Signals Versus Link Building: Who Will Come Out on Top?...

How can a small brand secure quality links? “Get wild; target egos; be controversial.” –Casie Gillete Search Engine Optimization (SEO) 101 has clearly established that...
Add to Bookmarks
Social Strategies Hardcore

Are Your Social Strategies Hardcore? [SMX Advanced Seattle 2012]

It’s no longer sufficient to simply make sure that your hotel is on social channels. Now you must ask yourself, “Are my social strategies hardcore?” This question prods the...
Add to Bookmarks
SMX Advanced Seattle Conference

Search Personalization: the Convergence of Social and SEO [SMX...

“The best way to impact personalized search is to be personal.” – Marty Weintraub While this is easier said than done, the SMX Advanced Seattle panelists of the ‘Surviving...
Add to Bookmarks
Move Towards Social

Google Places Makes the Move Towards Social with Google+ Local

June 2, 2012   |   Getting Social, Industry News
Google's announcement of converting Google Places pages to Google+ Local pages is exciting new for local businesses and hotels. Here are some highlights of the change, and how to...
Add to Bookmarks
Challenges of Social Media Marketing

Five Challenges of Social Media Marketing and How to Overcome...

May 24, 2012   |   Getting Social
Social Media can be a challenging job for hotels. Here are tips on what hotels should post about, how much time hotels should spend on social media, which social networks hotels...
Add to Bookmarks
Bardessono and Lucy Facebook Contest

Using Facebook Contests to Drive Fans, Engagement, and Website...

Promotions and contests can be an effective way to drive buzz in social media, but do they drive tangible value? The answer to that lies in ensuring you have clearly defined goals...
Add to Bookmarks