Milestone Blog

Getting Social

Review Filtering

Review Filtering in the Local World – the Good, the Bad,...

April 24, 2013   |   Getting Social
Better customer reviews lead to higher rankings in search engines yet many authentic positive reviews seem to be disappearing due to review filtering. Find out how reviews are...
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Top Online Marketing Trends & Resolutions for 2013

2013 Top Internet Marketing Trends and Resolutions –...

Check out the recap of our latest webinar, 2013 Top Internet Marketing Trends. We have the full deck in case you missed it (or if you just want to brush up), Q&A and additional...
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Facebook Graph Search

What Hotels Need to Know About Facebook Graph Search

February 7, 2013   |   Getting Social
If you run a hotel, you should be paying attention to Facebook Graph Search, whether you have access to it or not. All the Likes you’ve been accumulating, the encouragement of...
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Ranking High on TripAdvisor

Ranking High on TripAdvisor

January 31, 2013   |   Digital Marketing Ideas, Getting Social
How your hotel ranks with TripAdvisor's Popularity Index can have a big impact on revenue. Making sure you are doing the right things when it comes to online reputation management...
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Facebook Fans

‘Sweep’ Your Facebook Fans off Their Feet

December 12, 2012   |   Digital Marketing Ideas, Getting Social
Are you challenged with gaining new, high quality Facebook fans? Check out how Willows Lodge in Woodinville, Washington earned a huge increase in Facebook fans (and other social...
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Cross Channel Optimization and Online Marketing

2013 Top Hotel Internet Marketing Strategies

This year saw major changes in the search arena with algorithms being constantly tweaked to provide the best results for consumers and to reduce the impact of spam. It is because...
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360-degree internet marketing

Cross-Marketing Optimization – Search and Social [Case...

The Velas Resort Group has been a client of Milestone for years and sought Milestone’s help in creating an online strategy to further maximize the group’s wedding revenue with...
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Facebook Timeline

Facebook Timeline: FAQs Answered

July 30, 2012   |   Getting Social
Now that Facebook’s Timeline layout has been entirely rolled out on all business pages, it’s time to take a better look at some of the challenges and questions that have been...
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Google+ Local

Google+ Local: Who, What and How

July 30, 2012   |   Getting Social
After Google launched Google+ Local in the end of May this year, many questions were left unanswered about this new platform and how to use it. Do all businesses have a Google+...
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Boost Your Fan Count with a Great Facebook Promotion

Boost Your Fan Count with a Great Facebook Promotion [Case

July 30, 2012   |   Getting Social
While getting more fans on your Facebook page is only one piece of the puzzle of social media marketing, it is the most visible, and often frustrating, piece. For a new Facebook...
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