Review Filtering in the Local World – the Good, the Bad,...
April 24, 2013 | Getting Social
Better customer reviews lead to higher rankings in search engines yet many authentic positive reviews seem to be disappearing due to review filtering. Find out how reviews are...
2013 Top Internet Marketing Trends and Resolutions –...
Check out the recap of our latest webinar, 2013 Top Internet Marketing Trends. We have the full deck in case you missed it (or if you just want to brush up), Q&A and additional...
What Hotels Need to Know About Facebook Graph Search
February 7, 2013 | Getting Social
If you run a hotel, you should be paying attention to Facebook Graph Search, whether you have access to it or not. All the Likes you’ve been accumulating, the encouragement of...
Ranking High on TripAdvisor
January 31, 2013 | Digital Marketing Ideas, Getting Social
How your hotel ranks with TripAdvisor's Popularity Index can have a big impact on revenue. Making sure you are doing the right things when it comes to online reputation management...
‘Sweep’ Your Facebook Fans off Their Feet
December 12, 2012 | Digital Marketing Ideas, Getting Social
Are you challenged with gaining new, high quality Facebook fans? Check out how Willows Lodge in Woodinville, Washington earned a huge increase in Facebook fans (and other social...
2013 Top Hotel Internet Marketing Strategies
November 2, 2012 | Conversion Best Practices, Digital Marketing Ideas, Getting Social, Web Design and Promotion
This year saw major changes in the search arena with algorithms being constantly tweaked to provide the best results for consumers and to reduce the impact of spam. It is because...
Cross-Marketing Optimization – Search and Social [Case...
The Velas Resort Group has been a client of Milestone for years and sought Milestone’s help in creating an online strategy to further maximize the group’s wedding revenue with...
Facebook Timeline: FAQs Answered
July 30, 2012 | Getting Social
Now that Facebook’s Timeline layout has been entirely rolled out on all business pages, it’s time to take a better look at some of the challenges and questions that have been...
Google+ Local: Who, What and How
July 30, 2012 | Getting Social
After Google launched Google+ Local in the end of May this year, many questions were left unanswered about this new platform and how to use it. Do all businesses have a Google+...
Boost Your Fan Count with a Great Facebook Promotion [Case
July 30, 2012 | Getting Social
While getting more fans on your Facebook page is only one piece of the puzzle of social media marketing, it is the most visible, and often frustrating, piece. For a new Facebook...