Facebook Advertising Embraced by Majority of Local Businesses
December 15, 2016 |
Getting Social, Industry News
Social media and its impact on local advertising was the subject of a recent study done by Borrell Associates, a consulting firm that produces industry related advertising...
Data is Your New Oil: eCommerce Managers Tool Kit
December 9, 2016 |
Digital Marketing Analytics
Milestone's data driven software and solutions will bring all of your hotel digital marketing tools together, reviewing revenue contribution KPI’s in a single interface. Empower...
Finally, Twitter Implements the New Character Counts
September 19, 2016 |
Getting Social, Industry News
How will you use the extra character counts Twitter implemented...
Mobile Strategy to Win More Customers
May 5, 2016 |
Web Design and Promotion
Test your website for mobile friendliness! Do you have a mobile strategy in place to attain new customers, read our tips to increase your local searches...
Analytics in the New Year – A Digital Managers Guide to...
December 10, 2015 |
Digital Marketing Analytics
Digital marketing software, Unalytix, created to increase hotel marketers productivity and eliminate wasted time gathering...
Facebook App Now Being Indexed by Google
December 4, 2015 |
Getting Social, Industry News
Google is crawling into your Facebook information. Learn to what extent information is being crawled and made...
Enterprise SEO Best Practices
November 23, 2015 |
SEO, Web Design and Promotion
The session talks about optimization of large sites with more than a million pages. The speakers discussed challenges around giant sites and best practices used by companies like...
Best Practices for Google News Search Optimization
October 27, 2015 |
SEO
Brent Payne, SEO Director of Tribune Company gives some fantastic tips on optimizing your site to be included in Google news feeds....
Milestone Founder Interviews Matt Cutts of Google – Part 2
October 22, 2015 |
SEO
Milestone Founder and President sits down with Google's Matt Cutts for a second round of interview to tackle questions about websites, online presence, search engine optimization...
Online Videos – How to Optimize for Search
September 21, 2015 |
Getting Social, Videos
Why do we need to make our video searchable? Having a video is no longer useful unless it is created with search engine optimization in...
Employee Feedback (Anonymous)
August 3, 2015 |
1 Issue: What is the issue for which you would like to leave feedback? Please explain here 2 Department: In what department/function does your feedback relate? (tools, service,...
Twitter Video Bandwagon
Facebook is not the only social channel that jumped on the video wagon. Twitter announced, January 2015, a new video feature allowing users (People and Business pages) to capture...
Marketing to the Millennial Generation
Millennials are an increasingly important market for hotel marketers and will shape the travel industry during the next few years. The travel industry, in particular, needs to...
A Look at Searcher Behavior and Search Intent
February 27, 2015 |
SEO
As more people are using Search Engines to access information on the web, it’s important to know how people are searching and what Search Engines they’re using. Read on to...
Best Kept SEO Secrets, KPIs for SEO Agencies
January 29, 2015 |
SEO
Milestone Interview with Bruce Clay, From BruceClay.com...
Google Continues to Push Panda 4.1 Algorithm Update – How Will...
Google continues to roll out its Panda 4.1 algorithm update, focusing on content quality. Learn how this affects the hospitality industry strategies and what hotels can do to...
Incorporating Persuasive Digital Messaging
August 13, 2014 |
Web Design and Promotion
Mastering the art of persuasive goes beyond verbal communication. For internet marketers, it means mastering the art of positioning products and content in a way that communicated...
Content to Conversion – How To Create Words That Inspire
July 2, 2014 |
Web Design and Promotion
Content is a creative and powerful tool for connecting people to your business or brand. When used effectively, content increases presence, enhances search engine positioning,...
New Site Design = Increased ROI [Case Study]
June 10, 2014 |
Digital Marketing Ideas, Web Design and Promotion
InterContinental Mark Hopkins San Francisco partnered with Milestone Internet Marketing for a new website design to drive web and mobile traffic for the property, and increase its...
Pay Per Click Channels for Your Business [Video]
December 16, 2013 |
Digital Media Marketing, Videos
In the past few years, there has been an upward trend of travelers booking online. Travelers gather all the information required for decision making from many different...
Milestone Named Among Silicon Valley’s Fastest Growing Private...
October 23, 2013 |
Industry News
Milestone’s growth underlines our commitment to our core values of driving revenue for our clients, and continuing to innovate, and offer our employees opportunities to learn,...
HSMAI Names Milestone Internet Marketing’s CEO as One of Top...
January 28, 2013 |
Industry News
The award recognizes the “best of the best” in the hospitality, travel and tourism industries and celebrates the sales, marketing, and revenue management leaders and...
Milestone Internet Marketing, Inc. Named Among Business...
October 16, 2012 |
Industry News
Milestone thanks customers, partners, and employees for helping the company get listed on Business Journal's 2012 list of "Top Fast Private Companies in Silicon...
Semantic Search and User Sentiment in Pay-Per-Click Ads
June 28, 2012 |
Web Design and Promotion
With the evolution of search algorithm to semantic algorithm, it is important to consider and incorporate user sentiment within pay-per-click ads to establish relevancy and create...
How Hoteliers Can Benefit from the Rise of QR Codes
May 24, 2012 |
Hotel, Web Design and Promotion
QR Codes for Hotels - Due to the rapid growth of smart phone usage, QR Codes or Quick Response Codes have also grown in usage. QR Codes are the square bar code blocks that are...
Review Management: the Front Desk of your Online Equity
April 24, 2012 |
Getting Social
Reviews can be one of the most powerful means of connecting with guests, building brand loyalty, and driving brand messages for hotels. Moreover, reviews are a great way of...
6 Things to Look For When Analyzing your Competition
March 25, 2012 |
Digital Marketing Ideas
Competitive Analysis - a best practices for ensuring that your hotel’s website fairs well against your competitors is by routinely doing a competitive analysis. Here are 6...
Tips for Increasing Guest Reviews for Your Hotel
March 23, 2012 |
Digital Marketing Ideas, Hotel
Guest reviews can impact reservations in two major ways. First, potential guests read reviews and make decisions based on peer comments. Second, search engine rankings are...
Google rolls out semantic understanding to search results
March 20, 2012 |
Industry News
A recent article in the Wall Street Journal announced Google’s new “semantic search”, which will better assess the context of search queries and provide more relevant...
Industrial Strength SEO & Analytics Power Tools
March 2, 2012 |
Speaking Our Minds, Web Design and Promotion
There are a wide variety of strong SEO tools currently available on the market, and while it is impossible to test them all, attached are four easy to use tools that could be a...