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Milestone Inc. Blog

Digital Marketing and SEO News, Trends & Technology

Stay up-to-date on the digital marketing strategies, techniques, and technology that impact your business. From websites, SEO, social, local, paid, the Milestone Inc. blog will help you manage digital transformation and optimize the digital experience. Learn the latest on schemas, AMP, Core Vitals, Local, reviews, and more.
Voice search ready yet? Check now with our latest Voice Search Report - milestoneinternet.com, Milestone Inc.

Voice search ready yet? Check now with our latest Voice Search...

July 4, 2019   |   Voice Search
In 2019, your location-based business needs more than mere predictions – it really needs to be voice search...
From OTA Shoppers to “BOOK DIRECT” Customers - your website can pave the way - milestoneinternet.com, Milestone Inc.

From OTA Shoppers to “BOOK DIRECT” Customers – your...

July 3, 2019   |   Conversion Best Practices, Hotel
Yet another giant leap for Milestone CMS – if you are a Milestone customer, you can now benefit from our powerful integration with Synxis – a market leader in booking engines...
Milestone White Paper: Why Your Website Needs Schemas - milestoneinternet.com, Milestone Inc.

Milestone White Paper: Why Your Website Needs Schemas

June 20, 2019   |   Whitepapers
Schemas are easy to implement, and they’re an instant SEO win. What are you waiting for? Great search engine organic results can make-or-break your business. So why is it...
Budget Optimizer - is it right for your campaign? - milestoneinternet.com, Milestone Inc.

GoogleAds: Budget Optimizer

June 5, 2019   |   Web Design and Promotion
The Budget Optimizer™ tool automatically adjusts your keyword maximum cost-per-click (CPC) bids on your behalf. All you need to do is set a target budget, and the Budget...
Google Doorway Explained: - milestoneinternet.com, Milestone Inc.

Google Doorway Pages vs. Independent Hotel Websites –...

There has been a lot of confusion regarding Google’s update on March 16 regarding “Doorway Pages”. We believe that the definition of “doorway pages” has been...
Top 10 Tips to Impact Local Search www.milestoneinternet.com Milestone Inc - milestoneinternet.com, Milestone Inc.

Top 10 Tips to Impact Local Search

May 28, 2019   |   Local Search
The rollout of blended and universal search results offers phenomenal opportunities. Today, businesses can capture top and multiple page listings to saturate the golden triangle....
Content for Digital Marketing - milestoneinternet.com, Milestone Inc.

The Power of User Generated Content for Digital Marketing

May 28, 2019   |   Getting Social
User Generated Content continues to be an important piece of information that guests are researching before making hotel...
Duplicate content - milestoneinternet.com, Milestone Inc.

Impact of Duplicate Content on Rank and Traffic

May 28, 2019   |   SEO
While often a common mistake, duplicate content can harm your online reputation and visibility within the...
increase facebook organic reach - milestoneinternet.com, Milestone Inc.

One Simple Tip To Increase Facebook Post Reach

As Facebook continues to limit what shows up in users' feeds, here's a simple tactic your hotels can do to make sure it continues to gain engagement, views, and brand...
Here's Why You're Not Ready for the Next Big Thing in Search - Voice - milestoneinternet.com, Milestone Inc.

Here’s Why You’re Not Ready for the Next Big Thing...

May 16, 2019   |   Voice Search
The technology and strategies to help you best stay ahead of the voice search trend are readily available, yet we consistently encounter businesses that are lacking in one or more...
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