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Update Your Brand Online

Changed Your Hotel Name? How to Thoroughly Update Your Brand...

May 24, 2012   |   Hotel
Avoid harming your bookings, traffic, relevancy and back links when performing a hotel name change. Provided in this article are steps to follow when your hotel is considering a...
Rise of QR Codes

How Hoteliers Can Benefit from the Rise of QR Codes

May 24, 2012   |   Hotel, Web Design and Promotion
QR Codes for Hotels - Due to the rapid growth of smart phone usage, QR Codes or Quick Response Codes have also grown in usage. QR Codes are the square bar code blocks that are...
Tips for Increasing Guest Reviews

Tips for Increasing Guest Reviews for Your Hotel

March 23, 2012   |   Digital Marketing Ideas, Hotel
Guest reviews can impact reservations in two major ways. First, potential guests read reviews and make decisions based on peer comments. Second, search engine rankings are...
Leveraging Social Media

Leveraging Social Media For Your Hotel

February 28, 2012   |   Getting Social, Hotel
The ever-changing social media landscape can be an overwhelming realm to dive into. However, as search engines continue make changes to their algorithm to make search more social...
Six Ways to Encourage Online Reviews

6 Ways to Increase Online Reviews for Hotels

November 29, 2011   |   Hotel
Customer reviews are one of the most powerful business & marketing tools available to hotel properties. Online reviews can provide hotel businesses with insights on improving...
Optimize QR Codes

How to Optimize QR Codes for Hotels

September 21, 2011   |   Getting Social, Hotel
When used correctly, QR codes are an innovative way to enhance your customer experiences. But what are they, how do they work, and what are some good ideas to get you...
Hotel Photography

Guide to Hotel Photography, Visual Search, and SEO

August 6, 2009   |   Hotel
It is critical to feature the right images on hotel websites. The purpose is to convey the experience, to show the value offered within the hotel’s premises. Choosing the right...