Linkbuilding is still important to build traffic and relevancy for a website. Is it ok to buy paid links is a bog question in everyone’s
mind. As long as links are bought from websites which has real value and you have reasons to link, paying them for a listing is ok.
Evaluating a links risk and value
1) Link Cost
- Price of the link
- Price of removing link and likelihood of necessity
2) Measuring link value
- MOZRank test
- Relevancy of the page from where you get the link.
Every link should have a reason.
1) Fact citation links
2) Content attribution link
3) Interest link
Conclusion:
Link building is still very important to build citations and relevancy for a website. Use the right strategies to build links.
Speakers: Aaron Shear, Russ Jones, Alex Pyatetsky, Dixon Jones
Moderator: Adam Sussman
Contributed by – Justin Varghese, ROI Manager, Milestone Internet Marketing Inc.