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Milestone Inc. Blog

Digital Marketing and SEO News, Trends & Technology

Stay up-to-date on the digital marketing strategies, techniques, and technology that impact your business. From websites, SEO, social, local, paid, the Milestone Inc. blog will help you manage digital transformation and optimize the digital experience. Learn the latest on schemas, AMP, Core Vitals, Local, reviews, and more.
Webinar Recap: Reopening Keys to Success from HSMAI President & CEO Bob Gilbert - milestoneinternet.com, Milestone Inc.

Webinar Recap: Reopening Keys to Success from HSMAI President...

June 10, 2020   |   Covid19, Hotel, Webinar
We interviewed leading hospitality industry expert and President and CEO of HSMAI, Bob Gilbert. He and Tammie Carlisle of Milestone discussed how the hotel recovery is rapidly...
Black Lives Matter - milestoneinternet.com, Milestone Inc.

Black Lives Matter

June 10, 2020   |   Social Responsibility
The time has come to take a stand The last 2 weeks have been quite a roller coaster ride for all of us. As the spread of COVID was gradually under control and the country was...
Google's New Page Experience Update and Core Vitals - milestoneinternet.com, Milestone Inc.

Google’s New Page Experience Update and Core Vitals

June 10, 2020   |   Google Update, Web Design and Promotion
Last week on the Google Webmaster Central Blog Google announced the introduction of a new page experience signal which will be used to rank web pages in the future. In addition to...
Google My Business Offers Secondary Hours for Chains and Individual Locations Within the Listing - milestoneinternet.com, Milestone Inc.

Google My Business Offers Secondary Hours for Chains and...

June 5, 2020   |   Google Update, Hotel
Google My Business has recently launched a new feature for business with the ability to add “more hours” if your business is providing specific times for different services...
US Hotel National Occupancy Rises in Last Week Of May - milestoneinternet.com, Milestone Inc.

New York City Hotel Occupancy Rises to 47.6% and Hotel Occupancy...

June 5, 2020   |   Hotel
The realdeal.com has put together an encouraging summary of the 25 US hotel markets that have occupancy rates above 40%. This is the seventh straight week of occupancy rate gains...
Weddings-During-a-Pandemic - milestoneinternet.com, Milestone Inc.

Weddings During a Pandemic

June 3, 2020   |   Hotel, Industry News
Challenges can be the mother of invention, and the covid pandemic has made large in-person gatherings impossible. But, people still want to and need to get married and want to...
Google Ads COVID-19 Ad Credits for Small & Medium-Sized Businesses - milestoneinternet.com, Milestone Inc.

Status of Google Ads COVID-19 Ad Credits for Small &...

June 2, 2020   |   Google Update
Last week, Google shared more details on the much anticipated credit to support recovery for small and medium businesses. Milestone is working closely with Google on next...
Google Hotel Ads to Offer Pay-Per-Stay Model - milestoneinternet.com, Milestone Inc.

Google Hotel Ads to Offer Pay-Per-Stay Model

June 2, 2020   |   Hotel
Recently, Google announced updates to its metasearch advertising (also known as Google Hotel Ads). To support hotel recovery, Google updated its bidding options. Previously,...
Milestone blog cover image - milestoneinternet.com, Milestone Inc. - milestoneinternet.com, Milestone Inc. - milestoneinternet.com, Milestone Inc.

Top 10 Digital Marketing Must-Dos for Hotels

May 26, 2020   |   Digital Marketing Ideas, Hotel
Define Your Online Marketing Strategy If you want to secure your share of the lucrative online marketplace, think about all the steps you will take to target Leisure, Corporate,...
Covid19 Business Reopening Digital Marketing Checklist - milestoneinternet.com, Milestone Inc.

Covid-19 Business Reopening Digital Marketing Checklists

May 6, 2020   |   Business Growth
Since early March Milestone has been helping customers manage the business impact of Covid-19 and developed a Crisis-Recovery-Growth (CRG) framework. The purpose of the CRG...
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