How-To Framework for Effective Website Copywriting for SEO
March 10, 2022 |
Web Design and Promotion
Use this framework to take the average website copy and turn it into website copy that converts the visitor. It’s a simple wireframe that will help you communicate what’s most...
Turn website visitors into buyers with Milestone CMS’s...
November 11, 2019 |
Web Design and Promotion
With discounts and offers having always played an integral part in the sphere of commercialism, of late, brands are adopting Limited Time Offers (LTO) to drive an action from...
What’s Missing From Your Content Management System? (Part 2)
April 9, 2019 |
Conversion Best Practices
here in part 2 we take a look at the features that amplify your reach, Integration capabilities, and enterprise friendly CMS features....
What’s Missing From Your Content Management System? (Part 1)
April 2, 2019 |
Conversion Best Practices
You rely on your website to bring in leads and traffic from search engines. But do you have the right content management system (CMS) to create the world-class digital marketing...
Key reasons why businesses should have a Mobile presence.
March 16, 2019 |
Getting Social
Mobile internet usage is growing 30% every year; here are some critical reasons why hotels should have a mobile website in...
5 Techniques to Boost Your Website Conversions
March 13, 2019 |
Conversion Best Practices
Unlike branding, PR, social media and advertising; website conversion rate directly impacts the amount of revenue a hotel or resort generates. Here's how you can maximize on...
The Future of Your Mobile Site Is Progressive Web AMP (PWA +
January 15, 2019 |
Conversion Best Practices
WA + AMP offers an enhanced way of experiencing the web without the need for creating and installing a...
Top 6 reasons your site needs Accelerated Mobile Pages (AMP)
November 6, 2018 |
Conversion Best Practices, Web Design and Promotion
AMP is one of the best ways to deliver faster content to users today and here are the top reasons to leverage AMP pages for your...
GDPR is almost here – What you need to know
April 4, 2018 |
Industry News
On May 25 the European Union will put into effect the General Data Protection Regulation...
4 Reasons Your Mobile Website Isn’t Converting
December 6, 2017 |
Web Design and Promotion
Here are 4 steps you can take to ensure that you're converting opportunities into sales, and offer an effective and compelling mobile...
Milestone Boosts Website Conversions by 53% with Progressive Web...
Milestone's new Progressive Web App platform increases Black Friday bookings for leading...
Why Progressive Web Apps Matter to You
November 2, 2017 |
Web Design and Promotion
Here are some key must-knows about Progressive Web App technology and what benefits it could bring to your...
Things to Do Before Google Rolls Out Mobile First Index
January 24, 2017 |
Industry News, Web Design and Promotion
Google's mobile first index will roll out soon, and if your business utilizes a separate mobile site to present custom content for your mobile users you must be a bit...
Millennials Have No (Mobile) Fear
December 14, 2016 |
Industry News, Web Design and Promotion
Think With Google recently shared enlightening research on how Millennials are using mobile phones for travel purchases. How does their interactions compare to those over 35?...
The Moment of Truth – Content Strategies for User...
June 22, 2016 |
Content Marketing, Web Design and Promotion
The holistic approach of design and content - for mobile and desktop - really comes down to two things – user experience and conversion. Read 10 content strategies that will...
Top 5 Ways to Win Market Share & Generate High ROI from...
June 20, 2016 |
Digital Marketing Ideas
The mobile market is increasingly growing. How can you make sure you are not losing mobile market share? Learn our five strategies...
It’s All About the User
June 8, 2016 |
Web Design and Promotion
Is your website design and content keeping the main variable in mind, the user? View Amazon's homepage...
Mobile Strategy to Win More Customers
May 5, 2016 |
Web Design and Promotion
Test your website for mobile friendliness! Do you have a mobile strategy in place to attain new customers, read our tips to increase your local searches...
Is your business ready for Google’s Mobile Algorithm update...
March 25, 2016 |
Web Design and Promotion
2015 was a significant year, it was for the first time mobile and tablet searches overtook desktop searches both in the United States and globally. Moreover, in April 2015, Google...
Mobile and Millennials – Is Your Website Ready?
With the millennial generation having a greater impact on the travel industry, hoteliers need to tune their website design, structure and strategy to cater to this digitally savvy...
Content to Conversion – How To Create Words That Inspire
July 2, 2014 |
Web Design and Promotion
Content is a creative and powerful tool for connecting people to your business or brand. When used effectively, content increases presence, enhances search engine positioning,...
Mobile – Taking Marketing for Hospitality and Tourism To A...
June 30, 2014 |
Industry News, Web Design and Promotion
The importance of a mobile website for hotels is often questioned. Research shows that, on average, consumers use a smartphone about 50% of the time throughout the phases of...
New Site Design = Increased ROI [Case Study]
June 10, 2014 |
Digital Marketing Ideas, Web Design and Promotion
InterContinental Mark Hopkins San Francisco partnered with Milestone Internet Marketing for a new website design to drive web and mobile traffic for the property, and increase its...
Understanding Responsive Websites and Server Side Device...
May 22, 2014 |
Web Design and Promotion
Responsive websites are more than just a web development buzzword – they are a must these days. As consumers shift from desktop to tablet to mobile, the website must respond to...
Top 10 Conversion Factor Trends, Backed by Science
May 19, 2014 |
Speaking Our Minds
Join Milestone's President and Founder, Benu Aggarwal as she covers the top 10 Conversion factor...
Mobile Site vs Responsive Design Site – Which One is Right...
January 30, 2013 |
Web Design and Promotion
In need of a mobile website, but unsure which mobile strategy (mobile website or responsive website) is best for your business? In this article, Milestone uncovers the difference...
Gain Larger Market Share Through User Sentiment
August 28, 2012 |
Web Design and Promotion
This is a case study on the benefits of incorporating user sentiment in current website copy. Hoteliers are advised to freshen content based on what guests are saying, not what...
Utilizing Technology to Leverage Consumer Behavior Trends...
April 7, 2011 |
Speaking Our Minds
Milestone joins panel of experts at the upcoming BITAC™ Tech & Operations 2011 to be held in Fajardo Puerto Rico. The session will discuss major social media trends in...
Website Optimization Factors – Conversion Tips
March 18, 2011 |
Industry News
Never leave a webpage alone. There's always room for improvement. Make the small changes in design and content, and you may see a significant improvement in conversion. At SMX,...
Mobile Search Ads
March 9, 2011 |
Industry News
Haven't done mobile search ads yet? You're missing out on a growing market! eMarketer predicts that mobile ad spend will surpass $6.5 billion in 2012. Google CEO Eric Schmidt has...