Black Lives Matter
June 10, 2020 |
Social Responsibility
The time has come to take a stand The last 2 weeks have been quite a roller coaster ride for all of us. As the spread of COVID was gradually under control and the country was...
Google’s New Page Experience Update and Core Vitals
June 10, 2020 |
Google Update, Web Design and Promotion
Last week on the Google Webmaster Central Blog Google announced the introduction of a new page experience signal which will be used to rank web pages in the future. In addition to...
Google My Business Offers Secondary Hours for Chains and...
June 5, 2020 |
Google Update, Hotel
Google My Business has recently launched a new feature for business with the ability to add “more hours” if your business is providing specific times for different services...
New York City Hotel Occupancy Rises to 47.6% and Hotel Occupancy...
June 5, 2020 |
Hotel
The realdeal.com has put together an encouraging summary of the 25 US hotel markets that have occupancy rates above 40%. This is the seventh straight week of occupancy rate gains...
Weddings During a Pandemic
June 3, 2020 |
Hotel, Industry News
Challenges can be the mother of invention, and the covid pandemic has made large in-person gatherings impossible. But, people still want to and need to get married and want to...
Status of Google Ads COVID-19 Ad Credits for Small &...
June 2, 2020 |
Google Update
Last week, Google shared more details on the much anticipated credit to support recovery for small and medium businesses. Milestone is working closely with Google on next...
Google Hotel Ads to Offer Pay-Per-Stay Model
June 2, 2020 |
Hotel
Recently, Google announced updates to its metasearch advertising (also known as Google Hotel Ads). To support hotel recovery, Google updated its bidding options. Previously,...
Top 10 Digital Marketing Must-Dos for Hotels
May 26, 2020 |
Digital Marketing Ideas, Hotel
Define Your Online Marketing Strategy If you want to secure your share of the lucrative online marketplace, think about all the steps you will take to target Leisure, Corporate,...
Covid-19 Business Reopening Digital Marketing Checklists
May 6, 2020 |
Business Growth
Since early March Milestone has been helping customers manage the business impact of Covid-19 and developed a Crisis-Recovery-Growth (CRG) framework. The purpose of the CRG...
Webinar Recap: Covid-19 Crisis-Recovery-Growth: Content and B2B...
In this webinar, leading experts from Acronym, SEMRush, Invesp, and Milestone presented the Covid-19 Crisis-Recovery-Growth framework, including key priorities and tactics for...