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Milestone Inc. Blog

Digital Marketing and SEO News, Trends & Technology

Stay up-to-date on the digital marketing strategies, techniques, and technology that impact your business. From websites, SEO, social, local, paid, the Milestone Inc. blog will help you manage digital transformation and optimize the digital experience. Learn the latest on schemas, AMP, Core Vitals, Local, reviews, and more.
Cross-Marketing Optimization – Search, Social, and Mobile

Cross-Marketing Optimization – Search, Social, and Mobile...

With the many changes in search algorithm in 2012, Milestone had to revamp the Heathman Hotel in Portland's website to continue its exceptional web performance and ensure search...
HITEC 2013

The Impact of Social media on Your Online Visibility and Search...

May 21, 2013   |   Getting Social, Speaking Our Minds
50% of direct bookings were reported to have been generated originally by social media in 2012. But accurate attribution remains a very dark art and search engine algorithms...
Review Filtering

Review Filtering in the Local World – the Good, the Bad,...

April 24, 2013   |   Getting Social
Better customer reviews lead to higher rankings in search engines yet many authentic positive reviews seem to be disappearing due to review filtering. Find out how reviews are...
Mobile Marketing

Mobile Site vs Responsive Design Site – Which One is Right...

January 30, 2013   |   Web Design and Promotion
In need of a mobile website, but unsure which mobile strategy (mobile website or responsive website) is best for your business? In this article, Milestone uncovers the difference...
HSMAI Logo

HSMAI Names Milestone Internet Marketing’s CEO as One of Top...

January 28, 2013   |   Industry News
The award recognizes the “best of the best” in the hospitality, travel and tourism industries and celebrates the sales, marketing, and revenue management leaders and...
Top Fastest Growing Silicon Valley Private Companies

Milestone Internet Marketing, Inc. Named Among Business...

October 16, 2012   |   Industry News
Milestone thanks customers, partners, and employees for helping the company get listed on Business Journal's 2012 list of "Top Fast Private Companies in Silicon...
Adwords International Targeting

Google Improves Global Ad Extensions and Targeting

October 1, 2012   |   Industry News, Web Design and Promotion
Google continues to expand its paid search services globally, adding enhanced sitelinks for all Adwords accounts and improving geo-targeting capabilities in nearly a dozen other...

Benefits of Long Tail Keywords and a Tool That Helps

September 5, 2012   |   Web Design and Promotion
The best of the breed in the online Marketing world know the benefits of having the right keywords to drive potential traffic to their website. One of the key areas where online...
Tips For Adding Fresh Website Content

Gain Larger Market Share Through User Sentiment

August 28, 2012   |   Web Design and Promotion
This is a case study on the benefits of incorporating user sentiment in current website copy. Hoteliers are advised to freshen content based on what guests are saying, not what...
5 Facts About Google+ Local

5 Facts About Google+ Local

Recently Google said goodbye to Google Places and launched Google+ Local. According to Google, “Google+ Local helps users discover and share places.” Here are 5 facts that...
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