Incorporating Persuasive Digital Messaging
August 13, 2014 |
Web Design and Promotion
Mastering the art of persuasive goes beyond verbal communication. For internet marketers, it means mastering the art of positioning products and content in a way that communicated...
Facebook Bans Incentivizing Likes: No More Fan-Gated Social...
For several years, fan-gating a sweepstakes (requiring a user to click the like button before the entry form is unlocked) has been an effective method of increasing new fans for a...
The Power of Finding What You Love To Do
July 23, 2014 |
Leadership
Success in life and business is a journey that starts with having the courage to follow your intuition and your heart and do what you love. The only way you will ever be satisfied...
9 Key Elements To Consider When Redesigning Your Hotel Website
July 7, 2014 |
Digital Marketing Ideas, Hotel, Industry News, Search Experience Optimization, Web Design and Promotion
There's a lot to think about when designing a website: structure, layout, content etc. By focusing on some core fundamentals, you can make sure that your site is appealing to both...
Content to Conversion – How To Create Words That Inspire
July 2, 2014 |
Web Design and Promotion
Content is a creative and powerful tool for connecting people to your business or brand. When used effectively, content increases presence, enhances search engine positioning,...
Mobile – Taking Marketing for Hospitality and Tourism To A...
June 30, 2014 |
Industry News, Web Design and Promotion
The importance of a mobile website for hotels is often questioned. Research shows that, on average, consumers use a smartphone about 50% of the time throughout the phases of...
What’s in your Google Hotel Finder Profile?
Leveraging your Google Hotel Finder profile can increase your hotel’s search visibility as well as drive more direct bookings. Learn how to audit your profile to ensure your...
Key Takeaways from Local U Advanced – A Day with Local Search...
June 19, 2014 |
Web Design and Promotion
Missed the Local U SMX Advanced workshop? Here's a recap of what local search experts say are the latest trends and hot topics in search industry. Find out what new and improved...
Search Engine Optimization Basics: How Relevant Is Your Content?
With Google's Hummingbird and Panda 4.0 updates, is your website strategy still working? Find out what search engines deem as valuable and relevant content, and get tips on easy...
New Site Design = Increased ROI [Case Study]
June 10, 2014 |
Digital Marketing Ideas, Web Design and Promotion
InterContinental Mark Hopkins San Francisco partnered with Milestone Internet Marketing for a new website design to drive web and mobile traffic for the property, and increase its...