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Milestone Inc. Blog

Digital Marketing and SEO News, Trends & Technology

Stay up-to-date on the digital marketing strategies, techniques, and technology that impact your business. From websites, SEO, social, local, paid, the Milestone Inc. blog will help you manage digital transformation and optimize the digital experience. Learn the latest on schemas, AMP, Core Vitals, Local, reviews, and more.
Milestone wins big at HSMAI Adrian Awards - milestoneinternet.com, Milestone Inc.

Milestone Wins Big at HSMAI Adrian Awards

January 20, 2020   |   Award Winning
We're proud to announce that in 2019 Milestone won a total of 8 prestigious Adrian...
Hotel Marketing Roadmap - milestoneinternet.com, Milestone Inc. - milestoneinternet.com, Milestone Inc. - milestoneinternet.com, Milestone Inc.

10 Tips for Hotel Marketing Roadmap for 2020 and 2021

January 16, 2020   |   Hotel, Web Design and Promotion
By Benu Aggarwal, Milestone Internet Marketing Effective internet marketing in the year 2020 will be a powerful promotional agent for the hotel industry – from major franchise...
Milestone blog cover image - milestoneinternet.com, Milestone Inc. - milestoneinternet.com, Milestone Inc. - milestoneinternet.com, Milestone Inc.

Top Digital Marketing Trends for the Hospitality Industry

With the vast number of search algo changes to the evolution of the customer journey, hotels and businesses need to welcome and adapt to the changes in order to continue online...
How Milestone enables your website to be California Consumer Privacy Act (CCPA) compliant - milestoneinternet.com, Milestone Inc.

How Milestone enables your website to be California Consumer...

December 24, 2019   |   Web Design and Promotion
On October 11, 2019, California Governor Gavin Newsom passed the California Consumer Privacy Act (CCPA) which will come into effect from January 1, 2020. This makes CCPA arguably...
Top 8 Social Media Trends - milestoneinternet.com, Milestone Inc.

Top Social Media Trends for 2020

December 18, 2019   |   Getting Social
Social media marketing is an ever-changing game. Having effective marketing campaigns does not always mean jumping on the latest trend or spending thousands of hours in a locked...
Google November 2019 Update: Neural Matching and travel filters, Google improves its Local and Travel searches - milestoneinternet.com, Milestone Inc.

Google November 2019 Update: Neural Matching and travel...

November 30, 2019   |   Local Search, Web Design and Promotion
While BERT stole the limelight of last month’s Google Updates, in November 2019, the search giant has been unrelenting in its quest to improve search for users. Google confirmed...
How schemas will impact the visibility of your website content following the effect of Google’s BERT update - milestoneinternet.com, Milestone Inc.

How Schemas Will Impact the Visibility of Your Website Content...

November 26, 2019   |   Voice Search
Following the BERT algorithm update by Google towards the end of October 2019, which they labelled as their biggest algorithm update in almost 5 years, the biggest question that...
Milestone’s Insights Schema report helps improve your brand position on Google Search - milestoneinternet.com, Milestone Inc.

Milestone’s Insights Schema Report Helps Improve Your Brand...

November 22, 2019   |   SEO
Implementing schema is a powerful way for businesses to build brand awareness online. Schemas give search engines context about the business and improves the chances of your...
Effective Use of Email Marketing Campaigns for Hotels www.milestoneinternet.com Milestone Inc - milestoneinternet.com, Milestone Inc.

Effective Use of Email Marketing Campaigns for Hotels

November 16, 2019   |   Hotel
Hotels and other businesses can benefit immensely from the effective use of email marketing campaigns because it’s fast, direct, cost-effective, and builds one-to-one...
How to Use Videos & Visual Search for Hotels www.milestoneinternet.com Milestone Inc - milestoneinternet.com, Milestone Inc.

Online Searchable Videos – Why Hoteliers Should Care

November 12, 2019   |   Hotel
The lodging industry has seen significant adoption of online video marketing because most consumers want to see and experience as much of the hotel as possible before booking...
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