Social Media & Mobile Strategies for Travel 2014
Hotel Nikko, San Francisco, CA
March 17-18, 2014
Mike Supple, Director of Social Media at Milestone Internet Marketing, will be speaking on the topic of: Take Social Media to the Next Level: Learn How to Integrate Social Media Across Your Company to Boost Loyalty & Sales. This session will be held on Monday, March 17th at 9:30am.
Take Social Media to the Next Level: Learn How to Integrate Social Media Across Your Company to Boost Loyalty & Sales Many brands admit that social media should not sit in a silo. For optimal results, it needs to be integrated across your company strategy, structure and communications. In this session we explore how to overcome the barriers to integration as well as how to make the most of the opportunities integration presents.
- Understand how to leverage social data across your organization
- How can social be integrated with loyalty and CRM systems to boost sales?
- What are the benefits of developing bespoke social tools in-house vs. externally?
- How can you open up your systems/improve APIs to become more able to integrate new technology?
Mike Supple, Director of Social Media, Milestone Internet Marketing
Jonathan Pierce, Director of Social Media Communications, American Airlines
Ed Perry,Global Senior Director of Social Media, Worldhotels
For more information visit: Eyefor Travel website