Chula Vista Resort, Wisconsin Dells
This event is a hybrid of a conference and a tradeshow, providing state level news and updates along with world class vendors. Milestone is glad to not only be an on site vendor but to also speak to the association members in two sessions.
Best Practices in Search Marketing, November 3rd 2pm-3:15pm, Break Out Session
Leave this session with different strategies to grow revenues and practical tips you can apply at your hospitality property. Search Marketing continues to evolve and this session covers the latest information on a variety of digital hotel marketing strategies. Stay ahead of your competition when it comes to search, local, mobile, and social media.
Top Trends in Digital Marketing, November 4th 8am-9am, General Session
Learn the critical search, social, paid, OTAs changes and how to prepare for 2015. Training on hotel marketing strategies to improve your 2015 visibility on search engine result pages, with the end result of increasing your revenue.
Hospitality and Tourism Marketing Speaker Profile:
Mike Armstrong is a 20-plus-year veteran of the hospitality industry and resides in Wisconsin. Mike’s progressively successful career includes hands on experience in sales, marketing, digital marketing, operations management, new hotel openings, training and revenue management. She is certified in hospitality sales from the American Hotel/Motel Association and is a seasoned public speaker.