Marketing Strategies for the Hospitality Industry in a...
February 27, 2023 |
Hotel, Webinar Recap
How digitization is transforming the hospitality industry and impacting customer behavior, necessitating new marketing strategies for hoteliers. In the aftermath of...
Five Reasons Your Hotel Website Needs a Makeover
February 13, 2023 |
Hotel, Web Design and Promotion
With the hotel industry evolving and travel returning to normal, keeping up with the competition and having a website that stands out is crucial-ensuring that your website is...
Tracking and Visibility in a Post-Cookie World
January 23, 2023 |
SEO
Consumer privacy is disrupting the digital advertising ecosystem, namely, it is accelerating the end of third-party cookies. To address the increasing demand from users for...
Capturing Current Travelers: Demographic Data and Trends
January 18, 2023 |
Industry News, Research
The pandemic caused considerable disruption to the travel industry. For over a year, restrictions kept people home. Now, these regulations have begun to loosen, but new trends...
Grow Your CU Membership with Gen X & Millennials
January 17, 2023 |
Banking
Credit union membership is growing: Over the last five years, average credit union membership has increased by over 7,600 to 132 million members nationally, a number that...
Banking in 2023: Insights from the BAI Banking Strategies Report
The year 2022 was dominated by big economic questions as people watched the mortgage interest rates increase dramatically and talks of an impending recession shadowed news cycles....
Generational Patterns that Financial Services Marketers Should...
November 15, 2022 |
SEO
The rapid development of technology and shifting social priorities has resulted in generational patterns between Boomers, Gen X, Millennials, and Gen Z that can be useful to...
Top 10 Tips to Market Your Credit Union in 2023
November 7, 2022 |
Banking, Digital Marketing Ideas
Where to invest your time, effort, and resources to maximize your impact Headwinds point to a tougher economic environment for consumers worldwide, higher interest rates, and a...
11 Hotel Promotion Ideas for Holidays in 2023
October 28, 2022 |
Hotel, Local Promotion
Holidays are a time when businesses and hospitality providers try to drive big crowds and capture their spending. With the pandemic mostly winding down, more people are venturing...
5 Reasons to Love Google’s Latest Analytics Tool: Google...
As Google deprecates Universal Analytics in favor of Google Analytics 4 (GA4) there are several changes on the horizon that website owners need to be aware of. Google Analytics 4...