How to Use Local Events to Increase Organic Traffic and SEO...
December 12, 2018 |
SEO
local events create an opportunity for your business, they bring potential new customers to your area. Here's a strategy that will help you get the most benefit from...
Top 10 Digital Marketing Strategies to Generate Hotel Bookings
November 28, 2018 |
Hotel
Whether your hotel’s needs are short term, long term or both, there are a variety of internet marketing tools available to help you achieve your goals....
Measuring The Success (ROI) of Your Hotel Search Engine
October 25, 2018 |
Hotel
One of the most successful and challenging things about marketing on the internet is that the impact of your marketing efforts is measurable. While critical to your initiative,...
Hospitality Digital Marketers Checklist
October 12, 2018 |
Digital Marketing Ideas
What are the top ten things hotel marketers need to focus on to get digital traffic and booking right? 1. Online Inventory Make sure you have sufficient inventory allocated for...
SEO Tips for Beginners
August 28, 2018 |
Web Design and Promotion
The three key categories of factors for improving your ranking are: content, inbound links, and on-page...
How to Measure and Improve Your Website Stickiness
July 7, 2018 |
Web Design and Promotion
Building engagement on a site will increase your lead funnel and encourage customers to become more engaged with your brand. The more time people spend on your site, the more...
Social Media Strategy: How Much to Spend and Where
April 4, 2018 |
Content Marketing, Getting Social
While social media has become a mainstream marketing channel, there are many variables that hoteliers are not taking advantage of to increase their...
10 Steps to Omnichannel Digital Marketing Success
Regardless of the size of your business, personalized strategic marketing programs have become a “must...
New Domain Name vs. Existing Domain Name
February 28, 2018 |
Web Design and Promotion
Learn about domain selection and maturity and which is best for your site and...
Does Pay-Per-Click Affect Organic Ranking?
September 21, 2017 |
SEO
One of the questions our clients often ask is whether conducting pay-per-click advertising will impact their organic rankings? The truth is that it is very difficult to prove a...