How do Social Media and Search Intersect?
November 23, 2009 |
Getting Social
At PubCon 2009, search and social media experts talked about the complex relationship between organic search and social media, focusing specifically on how companies can use...
Update SEO For Multimedia and Rich Media
November 23, 2009 |
Getting Social
We attended a great session in Pubcon 2009 on Multimedia and Rich Media. The session talks about the optimization opportunities with audio, video, flash and other embedded...
SEO Strategies For Small Businesses – Go Local & Get...
November 18, 2009 |
Web Design and Promotion
Milestone’s recent interview with Gillian Muessig, President & C0-Founder for SEOmoz, and Dennis of BlitzLocal reveals cutting-edge SEO strategies that help small businesses...
New Features for Delicious and Flickr
October 20, 2009 |
Getting Social
Recently Delicious launched a new tool called Fresh Bookmarks and Flickr started providing photos and videos search results in an efficient...
Facebook Ads: Reaching Prospects Earlier In the Decision Cycle
September 3, 2009 |
Getting Social, Web Design and Promotion
Excerpt: Facebook has over 250 million users globally, making it a powerful advertising platform. Sarah Smith, Manager of Online Sales Operations at Facebook presented tips and...
The Findability Formula – Search Engine Marketing Basics
September 3, 2009 |
Web Design and Promotion
At SES San Jose, Heather Lutze shared the basic elements of search engine marketing. A great overview for those new to SEO and PPC....
Convert Your Visitors To Customers
September 2, 2009 |
Web Design and Promotion
When navigation attempts to fail by not providing required search results, 50% of the users turn to...
Google AdWords, Google Analytics and Website Optimizer: Secrets...
September 2, 2009 |
Web Design and Promotion
This Google sponsored session at the Search Engine Strategies 2009 conference in San Jose revealed some of the latest updates on the new Adwords interface, Website Optimizer, and...
Social Media: Managing Conversations and Reputations When the...
August 20, 2009 |
Getting Social
This year, at SES San Jose 2009, social media experts got together to discuss how marketer’s can control and shape the conversations happening on social media...
Social Media: White Hat vs. Black Hat
August 20, 2009 |
Getting Social
At SES San Jose 2009, social media experts shared their opinions on what regular practices are considered good vs. bad when promoting your company on social media...
5 ways to Improve Landing Page Conversion
August 6, 2009 |
Web Design and Promotion
Every page of every website ought to be optimized. However, you might find a landing page within your site you felt was fully optimized, but has a bounce rate that is alarming. By...
Guide to Hotel Photography, Visual Search, and SEO
August 6, 2009 |
Hotel
It is critical to feature the right images on hotel websites. The purpose is to convey the experience, to show the value offered within the hotel’s premises. Choosing the right...
Using Flickr for Linkbuilding and Building Content
August 6, 2009 |
Getting Social, Web Design and Promotion
Social Media channels are a great way to promote your product and to obtain inbound links to your website. Flickr is an excellent tool for building great visibility and exposure...
Writing Killer Ad Copy, The Interactive Edition.
June 17, 2009 |
Web Design and Promotion
During SMX Advance, we attended a phenomenal session on writing killer adcopy. Session was moderated by Matt Van Wagner and speakers included Craig Danuloff from ClickEquations,...
SEO Ranking Factors
June 10, 2009 |
Web Design and Promotion
Awesome session was arranged featuring SEO ranking factors in 2009. Danny is moderating the session and Rand Fishkin from SEO Moz, Laura Lippay from Yahoo and Marty Weintraub from...
Mythbusting PPC Urban Legends
June 10, 2009 |
Web Design and Promotion
Great session and panel presented few common myths on ppc and right strategy. Topics included commen concerns about bidding high or low, geotarget your campaigns or not, is...
In Depth Competitive Analysis for SEO
June 9, 2009 |
Web Design and Promotion
Majority of competitive analysis is examining a competitor’s in-link structure – both quantity and quality. Search engines place the most weight on link-building. The better...
7 Most Essential Title Tag Strategies
June 9, 2009 |
Getting Social, Web Design and Promotion
Title tags are the single most important ranking component on the page. A good title tag communicates to search engines what a page is about. It also compels users to want to view...
Top Items to Check Before Making Your Site Live
June 8, 2009 |
Web Design and Promotion
The overall performance of your website is dependent on several key factors. These elements are important for search engines, site visitors, and the impact on overall conversion...
6 Steps to Secure your WordPress Blog
June 1, 2009 |
Getting Social
Most blogs use an open-source CMS technology or publishing platform like Wordpress, Nucleus, b2evolution to manage the posts. Using these platforms brings up a huge possibility...
PPC Landing Page Dos and Don’ts
April 20, 2009 |
Paid Media
Creating a Landing Page specifically catered to PPC traffic is an absolute must for online advertisers. In this article, we will review the importance of landing pages by focusing...
Google Blog Search Overview – Search Results for Blog
February 27, 2009 |
Getting Social, Web Design and Promotion
Google Blog search has grown in popularity as the numbers of blog posts have frequently began to show up in the Universal Google results. Google users are now turning to Google...
Top 10 Items to Budget For in 2009
November 24, 2008 |
Web Design and Promotion
As you step deep into the budgeting season, here are some tips for prioritizing your ecommerce budgeting dollars. This prioritized list is based on our experience with our...
What is Twitter?
November 24, 2008 |
Speaking Our Minds
Twitter is a free service that lets you keep in touch with people through the exchange of quick, frequent answers to one simple question: What are you...
Social Media Analysis and Tracking
August 29, 2008 |
Getting Social
Rob Key (from Converseon), Breanna Wigle (from BuzzLogic), and Edmund Wong (from iCrossing) were the presenters of the Social Media Analysis and Tracking at SES San Jose in August...
Social Media Marketing
August 29, 2008 |
Getting Social
Social media marketing is a must-have in search strategies. At SES San Jose in August 2008, industry experts Vanina Delobelle (from Monster), Erik Qualman (from Search Engine...
Multifaceted Search
March 11, 2008 |
Industry News
Maximize your internet real estate by including videos and a separate video sitemap to your website! Google announces their Google Site Map Generator tool. Now, via Google...
Email Marketing
March 11, 2008 |
Speaking Our Minds
Email marketing continues to prove itself as an effective way to communicate with your customers—both existing and potential customers. There are several proven best practices...
Why Milestone?
February 21, 2008 |
About Us
Milestone is a leading provider of comprehensive internet marketing solutions for the lodging, hospitality and travel industry, specializing in hotels, motels, bed and breakfasts,...