Webinar: 5 Must-Haves for Hotel Websites in the AI Era and...
AI is changing how travelers discover, evaluate, and book hotels, and the hotel website must evolve with it. Join Piyush Shrivastava, VP of Product; Tarun Ravindran, Senior...
Webinar: The Hotelier’s Guide to Search, AI Visibility, and...
Hotel budgeting season is here. Join us on Thursday, August 13, for a practical webinar on the search and discovery trends shaping hospitality in 2027. Learn from Milestone...
Webinar Recap: Is Your Historic Hotel Visible in AI Search?
June 9, 2026 |
Hotel, Webinar Recap
In this session, Milestone experts Mike Supple, Aparna Iyer, and Brandon Ahearn discussed how AI is changing the way travelers discover and choose hotels. They shared insights...
Content Marketing for Hotels: A Strategic Plan
May 19, 2025 |
Content Marketing, Hotel
How do you make your content "king"? Learn how Milestone crafts content for high engagement across the customer journey on hotel websites....
Webinar Recap: Top Trends in Hotel Digital Marketing and...
August 5, 2024 |
Hotel, Webinar Recap
During the session, hospitality experts Tammie Carlisle and Craig Carbonniere from Milestone shared top strategies for hotel digital marketing and tips for budgeting in 2025. They...
How to Future-Proof Your Hotel’s Digital Presence in the Era...
August 31, 2023 |
Digital Marketing Ideas, Hotel
Artificial intelligence (AI) is an SEO technology that has been used by Google for years to power its search engine. Recently, companies like Google, Bing, Adobe, Meta, and Apple...
Top Strategies to Boost Your Hotel’s Bookings and Revenue...
May 24, 2023 |
Hotel, Web Design and Promotion
The hospitality industry is one of the hardest hit during an economic recession. During a downturn, customers cut back on discretionary spending, which includes travel and hotel...
The Rise of Micro-Weddings: How Hotels Can Tap into this Growing...
May 17, 2023 |
Hotel, Web Design and Promotion
The allure of micro-weddings has been on the rise in recent years as couples seek more intimate, personalized, and budget-friendly ways to tie the knot. This shift presents a...
Five Reasons Your Hotel Website Needs a Makeover
February 13, 2023 |
Hotel, Web Design and Promotion
With the hotel industry evolving and travel returning to normal, keeping up with the competition and having a website that stands out is crucial-ensuring that your website is...
How Automation Can Help with Labor Shortages in Hotels
December 29, 2022 |
FAQ Manager, Hotel
Hotels and resorts across the globe are feeling the impact of recent labor shortages, with rising demand for experienced workers at an all-time high. Is automation the solution?...
US Hotels Eclipse 2019 Occupancy Rates
December 28, 2022 |
Hotel
In one important way, the US hotel industry has put the pandemic in the rearview mirror with mid-December room occupany at 54.5%, up 9% from the equivalent week in...
14 Ways Hotels Can Increase Group Bookings in 2023
December 16, 2022 |
Web Design and Promotion
Moving into 2023, the hotel industry faces several factors impacting business and leisure travel. On one side, the past few years of COVID restrictions mean that people have a...
Why Hotels Are Better Than Airbnbs
November 7, 2022 |
Hotel
By Keith Brophy, Senior Director of Hospitality Customer Success at Milestone Inc. LinkedIn Since its introduction back in 2008, Airbnb has been marketed as an alternative to...
11 Hotel Promotion Ideas for Holidays in 2023
October 28, 2022 |
Hotel, Local Promotion
Holidays are a time when businesses and hospitality providers try to drive big crowds and capture their spending. With the pandemic mostly winding down, more people are venturing...
5 Moves Hotels Should Make to Enhance Digital Experience
As a growing number of people are looking for alternatives when it comes to workspaces following the COVID-19 pandemic, workcations have become a popular trend. Think about this...
Google to Display Organic Meta Listings in Its Hotel Ads Section
For about a year now to support the hospitality and the travel industries, they have rolled out organic meta listings in its Hotel Ads section, which was previously only available...
Google Confirms: Google Posts Usability Extended To Hotels
By Keith Brophy, Senior Director of Hospitality Customer Success at Milestone Inc. LinkedIn While competing in the local market, covering all possible touch points to engage with...
Top 10 Strategies to Promote Hotels on Social Media in 2023
February 28, 2022 |
Getting Social, Hotel
An incredible 7 in 10 Americans regularly use social media to connect with those around them. Globally, billions of people, more than half the global population, report that they...
Hotel Strategies to Increase Traffic and Revenue
December 22, 2021 |
Hotel
By Keith Brophy, Senior Director of Hospitality Customer Success at Milestone Inc. LinkedIn Milestone has picked out some top proven strategies from its hotel strategy incubator...
Webinar Recap: How Hotels Can Capture More Weddings Business in...
December 10, 2021 |
Web Design and Promotion, Webinar Recap
In the meeting, hotel veteran Tammie Carlisle and marketer Erik Newton of Milestone have shared the latest data and some very specific recommendations of how you can capture as...
Guide to Measuring Hotel Marketing Success: Where SEO...
For most hoteliers, every Wednesday is STR Report Day and for them, that day is like Christmas morning–only that it comes 52 times, while Santa comes just once a year. That...
How Hotels Can Capture the Post-Pandemic Traveler
August 20, 2021 |
Web Design and Promotion
The desire to travel is stronger than ever. Google reports that queries like “travel to” and “hotel booking app” have increased 100% comparing Nov 2020 to Jan 2021 against...
Turn Your Website Into Your Hotel Concierge With FAQs
Answering questions for guests and search engines By Keith Brophy, Senior Director of Hospitality Customer Success at Milestone Inc. LinkedIn The way modern travelers search...
Top 10 Digital Marketing Initiatives for Increasing Hotel
August 7, 2021 |
Hotel, Web Design and Promotion
Top ten eCommerce promotion ideas, channels, and strategies recommend to hoteliers in 2011. Tips and insights based on careful trends analysis of search engines and channels that...
Google Updates Q1 2021 – Passage Ranking Algorithm, Hotel...
March 31, 2021 |
Web Design and Promotion
We’re back with our quarterly Google update as we always are to ensure your business knows what’s the latest with the search engine giant and where they are heading, so...
Webinar Recap: Recovering Revenue – A Tactical Guide for...
In this webinar Tammie Carlisle, Head of Hospitality at Milestone, and Nancy Johns, Senior Vice President, Integrated Marketing + Digital Solutions at Crescent Hotels and Resorts,...
Top 5 Digital Metrics for Hotels
By Keith Brophy, Senior Director of Hospitality Customer Success at Milestone Inc. LinkedIn If you have some slow days toward the end of the year, take a look at your reporting...
How Milestone Sees Hotels and Businesses Recovering from Current...
December 15, 2020 |
Hotel
By Anil Aggarwal, CEO and Dev Kurbur, SVP Customer Success Milestone Inc’s perspective on what the recovery looks like continues to evolve. We are collecting data,...
Building Your Hotel’s Digital Presence with Google My Business
Modern hotels face several challenges as they work to build a strong business. Ample competition in their area, the rise of alternative accommodations when traveling, and poor...
Covid Hotel CRG Reopening and Recovery Playbook
In the first weeks of the coronavirus crisis, Milestone created the Crisis-Recovery-Growth framework to help customers and the community address the rapidly changing conditions...