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Milestone Inc. Blog

Digital Marketing and SEO News, Trends & Technology

Stay up-to-date on the digital marketing strategies, techniques, and technology that impact your business. From websites, SEO, social, local, paid, the Milestone Inc. blog will help you manage digital transformation and optimize the digital experience. Learn the latest on schemas, AMP, Core Vitals, Local, reviews, and more.
Top 10 Social Tips to Capitalize this Holiday Season

Top 10 Social Tips to Capitalize this Holiday Season

November 29, 2011   |   Digital Marketing Ideas, Getting Social
Holidays are a great opportunity to engage with potential customers and to increase brand awareness. Social media channels are excellent tools to establish your business as a...
Six Ways to Encourage Online Reviews

6 Ways to Increase Online Reviews for Hotels

November 29, 2011   |   Hotel
Customer reviews are one of the most powerful business & marketing tools available to hotel properties. Online reviews can provide hotel businesses with insights on improving...
Making the Most of Your PPC Budget

Making the Most of Your PPC Budget

Given the number of online channels that are now offering paid search, it’s hard to know exactly where to start when it comes to PPC. To help bring some peace of mind to the end...
Facebook Fans

Facebook Fans: Quality vs Quantity

November 29, 2011   |   Getting Social
An increasing number of sites offering “deals” for purchasing Facebook Fans have popped up online. Some of the offerings from these websites include 10,000 Facebook Fans at...
Interview with Google’s Matt Cutts

Interview with Google’s Matt Cutts – Search Trends...

November 14, 2011   |   Speaking Our Minds
At PubCon Las Vegas 2012, Benu Aggarwal caught up with Matt Cutts of the Google webspam team to get some insights into the top search opportunities for small businesses while...
Interview with Danny Sullivan

Interview with Danny Sullivan – Search Trends for 2012

November 14, 2011   |   Speaking Our Minds
Danny Sullivan, Editor in Chief of Search Engine Land, takes a few minutes out of his day to answer questions about some of the top search engine optimization trends in 2011 and...
PubCon 2011

PubCon 2011 Keynote by Matt Cutts and Amit Singhal, Google

November 12, 2011   |   Speaking Our Minds
Amit Singhal joined Matt Cutts, head of Google’s quality control and webspam team, on the 2nd day’s keynote at PubCon Las Vegas, 2011. In his keynote, Matt gave his thoughts...
Every Webmaster Should Know About Code Installation

What Every Webmaster Should Know About Code Installation

November 10, 2011   |   Web Design and Promotion
This PubCon 2011 session focused on security issues that most sites are prone to and what can web developers and web masters do to protect their site against these security...
SEO and Information Architecture

SEO and Information Architecture

November 10, 2011   |   Web Design and Promotion
This session talked about different elements you need to keep in mind when architecting your web site so that your site is search and user friendly. Architecting a web site that...
Building a social media strategy

Building a social media strategy

November 9, 2011   |   Web Design and Promotion
A walkthrough of big and micro goal development, strategies, tactics before launching a social campaign. What are some of the major metrics we need to measure to performance....
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