Archive
Social Media Optimization and Online Reputation Management – New Media and Technology Showcase
Hear Milestone speak at the 2011 Mountain Travel Symposium about the importance of Social Media Optimization and Online Reputation Management. Milestone will demonstrate eBuzz Connect – its high-tech social media and online reputation management tool for the lodging and travel industry.
more...About 10 years ago by So Cial 1 Comment

Google Panda Update: Quality Content is more Important than Ever
Google’s latest algorithm update known as the “panda” penalized a lot of low quality and shallow content sites. According to Matt Cutts, Google’s main focus is making content farms and low quality content sites less visible in search results. The good news for Milestone clients? Google is helping original content rank higher and Milestone Internet Marketing ensures the content on our sites is unique and original.
more...About 10 years ago by SEO SEO 3 Comments

Mobile Paid Search – Don’t Wait!
It should no longer be a question of whether or not hospitality clients should have a mobile presence. Rather, hotels and resorts should be focusing on ways to enhance their mobile presence in order to capitalize on the rapidly growing searches that are done on mobile devices. One of the fastest and most effective ways to generate mobile traffic is by running a mobile paid search campaign.
more...About 10 years ago by Paid Paid 2 Comments

Making Search More Social
Social media is having a larger impact on organic SEO factors on a daily basis. Both Bing and Google have recently taken steps to increase the influence a user’s friends have on the search results she sees when browsing the web. Taking some simple steps can help to ensure that you stay relevant to the search engines.
more...About 10 years ago by So Cial Comments are off for this post

Site Link Extensions for Paid Ads
Ad Sitelinks is a feature for paid listing ads that let you include up to 4 additional links to deeper content on your site beyond the main landing page. With Sitelinks you automatically extend the value of your AdWords ad by showcasing additional targeted and relevant links for users.
more...About 10 years ago by Paid Paid Comments are off for this post

Search Engines Announce Structured Data, Schemas, Rich Snippets, and Micro formats
Search Engines support micro formats in local and SEO search. Deploying micro formats can help in SEO and Local search results and rankings.
more...About 10 years ago by Walter Paliska Comments are off for this post

Stay Away from Link Farm and Paid Low Quality Links
A recent NY Times article discussed the black hat SEO activities conducted by retailer J.C. Penney, their short-term reward, and the enduring consequences. Working with link farms can have a quick short-term positive effect on your search engine rankings, but the long term results often outweigh the immediate benefit.
more...About 10 years ago by Jessica Burshtynskyy 2 Comments

Social Signals
Google and Bing have both confirmed that social media signals are influencing search engine results. As search trends continue to evolve, so will the factors that effect the SERPs. Several social media channels already play a key role in the search environment.
more...About 10 years ago by So Cial Comments are off for this post

Local & Hyperlocal Promotions and SEO Impact
The importance of Local and Hyperlocal promotions is increasing day by day. Today, Local results are viewed millions of times a day with 20% of searches on Google being local in nature and 64% of the searchers on the net looking for results within 15 miles.
more...About 10 years ago by Lo Cal Comments are off for this post
