Tag Cloud - hotel_internet_marketing

Solmar launches new corporate website and five property websites developed by Milestone. The new websites highlight Solmar’s world class hospitality and service to new audiences.

The holistic approach of design and content – for mobile and desktop – really comes down to two things – user experience and conversion. Read 10 content strategies that will enhance user experience and drive conversion

Social media impacts the customer journey, learn the latest strategies to implement at your hotel. View the social media webinar and additional questions we received after the webinar.

Understand what programmatic advertising is and how it is continuing to transform the world of digital advertising. The powers of big data and targeted ads increase your returns for your hotel paid marketing.

Digital marketing software, Unalytix, created to increase hotel marketers productivity and eliminate wasted time gathering data.

Milestone joins HSMAI ROC and Hitec 2015 to discuss the latest digital marketing trends for the hospitality industry. Focus will be on analytics, social media, and attracting Millennials.

As more people are using Search Engines to access information on the web, it’s important to know how people are searching and what Search Engines they’re using. Read on to find out how you can optimize your website for new search behavior and to help your site stay up to date with the new strategies for search behavior.

Google continues to roll out its Panda 4.1 algorithm update, focusing on content quality. Learn how this affects the hospitality industry strategies and what hotels can do to optimize and benefit from the update.

Milestone Internet Marketing explains the latest Google algorithm, Penguin 3.0, and how it relates to the hotel marketing industry. The algorithm aides companies that follow the best practices of SEO while attacking the sites that have fooled the rankings by improper link building and black hat SEO practices.

Google’s recent formula update, “Pigeon”, determines who ranks where on its search engine results page (SERP) specifically in terms of local-based search queries (ie. using geo local keywords such as “Hotels in San Francisco”). Learn how this affects your website’s search visibility and ranking.