Tag Cloud - conferences

There are a wide variety of strong SEO tools currently available on the market, and while it is impossible to test them all, attached are four easy to use tools that could be a valuable asset for any hotel marketer.

What are some ways to tune up my PPC campaign? SMX Experts provided advice on certain metrics, tools and strategies to improve any PPC campaign

Panelists discuss rel=author tag and its implementation across wide array of sites. With HTML5 semantic web is now a reality and thus it is of paramount importance enhance your content with richsnippet.

Maile Ohye with Google helped us better understand when and how to use explicit annotations during the “Real Answers for Technical SEO” session at SMX West 2012.

The SMX West 2012 panel on retargeting and remarketing discussed the opportunities in turning potential customers into paid customers and extending the customer lifetime value. Learn the latest developments in retargeting and remarketing and how mobile might change the topic in the near future.

At PubCon Las Vegas 2012, Benu Aggarwal caught up with Matt Cutts of the Google webspam team to get some insights into the top search opportunities for small businesses while wrapping up 2011 and heading into 2012.

Danny Sullivan, Editor in Chief of Search Engine Land, takes a few minutes out of his day to answer questions about some of the top search engine optimization trends in 2011 and what to look for in 2012.

Amit Singhal joined Matt Cutts, head of Google’s quality control and webspam team, on the 2nd day’s keynote at PubCon Las Vegas, 2011. In his keynote, Matt gave his thoughts on what the future holds for search from a high-level (10,000 ft view) and low level (1 ft view). Here are some excerpts from this keynote and subsequent Q&A after the keynote address.

This PubCon 2011 session focused on security issues that most sites are prone to and what can web developers and web masters do to protect their site against these security vulnerabilities.

This session talked about different elements you need to keep in mind when architecting your web site so that your site is search and user friendly. Architecting a web site that is search and user friendly is not supposed to be an easy task since there are many things you will need to consider.