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Paid Search Bullseye

Paid Search Bullseye! Reaching and Closing Your Ultimate

March 5, 2010   |   Web Design and Promotion
Marketing 101 tells us that the most effective marketing campaigns are the ones targeted to specific market segments. For Internet marketing, that means doing keyword research,...
Landing Page Optimization

The Best Tactics in Landing Page Optimization

November 23, 2009   |   Web Design and Promotion
Learn about some of the best tactics in landing page optimization, brought to us by the experts at Pubcon 2009. Build the best landing page to make the biggest ROI on your paid...
The Findability Formula

The Findability Formula – Search Engine Marketing Basics

September 3, 2009   |   Web Design and Promotion
At SES San Jose, Heather Lutze shared the basic elements of search engine marketing. A great overview for those new to SEO and PPC....
Writing Killer Ad Copy

Writing Killer Ad Copy, The Interactive Edition.

June 17, 2009   |   Web Design and Promotion
During SMX Advance, we attended a phenomenal session on writing killer adcopy. Session was moderated by Matt Van Wagner and speakers included Craig Danuloff from ClickEquations,...
Top 10 Items to Budget For in 2009

Top 10 Items to Budget For in 2009

November 24, 2008   |   Web Design and Promotion
As you step deep into the budgeting season, here are some tips for prioritizing your ecommerce budgeting dollars. This prioritized list is based on our experience with our...
How to Optimize for AI Overviews and AI Powered Search

How to Optimize for AI Overviews and AI Powered Search

Google’s AI Overviews (formerly known as Google Search Generative Experience) started rolling out in the US from May 14.   In spite of this rollout being the first...
Milestone Tech Roundup - 2024 Edition

Milestone Tech Roundup – 2024 Edition

January 16, 2024   |   Company news
Happy New Year 2024! 2023 was a transformative year in Martech and aptly dubbed “The Year of Generative AI”.  It unfolded as a pivotal chapter in the realms of...
Scaling Local SEO for Multi-Location Businesses in 2023

Scaling Local SEO for Multi-Location Businesses in 2023

July 11, 2023   |   Local Promotion, Local Search
Navigating the Complex Landscape of Local SEO for Multi-Location Businesses In the dynamic world of local SEO, businesses with multiple locations encounter unique challenges....
Succeeding with Google's Helpful Content Update

Succeeding with Google’s Helpful Content Update and Lens...

March 2, 2023   |   Google Update, Web Design and Promotion
For modern businesses, staying on top of the latest developments with Google has become vital to bringing in new customers. The search engine giant continues to look for ways to...
Healthcare challenges

Conquering the Marketing Challenges Healthcare Offices Face in...

February 6, 2023   |   Healthcare, Local Promotion, Local Search
Operating a successful healthcare business is more challenging today than ever before. Healthcare worker shortages, ongoing inflation-related worries, and finding ways to acquire...