Archive

For businesses and brands, slow page speed results in loss of revenue. In a study, Amazon concluded that even a 100ms delay in page load time could result in a 1% loss in revenue while faster loading pages could push the conversion rate of a transaction by 16.5%. The above stats prove that a factor […]

Visibility on Search Engines—Search engine optimization (SEO) entails writing keyword-rich meta tags and enhanced content for your website to rank high on search engines for keywords relevant to your market. Based on our historical surveys, hotels report the highest ROI result from SEO efforts and hence should be the highest priority for e-commerce budget allocation. […]

We all know, a powerful business model is key to achieve business growth. But if you thought brand visibility was less important, have a look at these stats and think again: This is the growth our client witnessed in just 14 days. How? Powerful schema management supported by Milestone CMS did the trick. What made […]

“Unrealized potential” – If there was one phrase that could sum up Google My Business’s Questions & Answers (or GMB Q&A) feature, then this was it. Ever since this local feature was rolled out in 2017, it never really got the attention it deserved and continues to be underutilized by most businesses (yeah, even by […]

For the digital marketing world, August 2019 began with a bang as Google announced a BIG update to its search algorithm. With this update, Featured Snippets – Google’s favorite baby of this decade – saw a major rejig. For certain user queries, Google will now prioritize ‘fresh’ content in Featured Snippets. This blog shall help […]