It’s the most wonderful time of the year and Milestone has some great tips to help build excitement and traffic to your website during this holiday season. Below are 5 tips you can use to better optimize your site for the Holiday Season.
Hotels, Social Media, and Online Reputation Management – this article focuses on several points why hotels and brands should (now more than ever) pay attention to social media, and how these channels can help hoteliers create and manage their hotels’ brand online.
Successful organic SEO strategies in 2011 – As the year comes to a close, Milestone reflects on tried and successful initiatives implemented throughout the year. This article dives into three proven strategies that help clients drive high return on investments in terms of online revenue – Content, Usability & Crawlability, and Cross Channel Optimization.
Holidays are a great opportunity to engage with potential customers and to increase brand awareness. Social media channels are excellent tools to establish your business as a local authority and to have a presence in common holiday activities and holiday related searches. This article lists Milestone top 10 social media tips to capitalize this Holiday Season.
Customer reviews are one of the most powerful business & marketing tools available to hotel properties. Online reviews can provide hotel businesses with insights on improving their businesses as well as powerful recommendations to new, potential customers.
2012 Paid Search Trends for Hotels – With local search increasing buzz in SEO, social media and mobile PPC tactics should be included in hotels’ PPC strategies in 2012. This article identifies key trends why hotels should invest more marketing dollars for social and mobile PPC.
With the ever-changing world of social media, hoteliers may find it hard to stay on top fo the latest trends. To help, Milestone’s social media team pieced together this list of top 10 social media trends we have seen in 2011.