Webinar: Decoding Hospitality Digital Marketing in the AI Era and What to Budget for in 2026

The digital marketing landscape is undergoing one of its biggest transformations in decades. Travelers are no longer relying solely on search engines. Instead, they’re planning their trips using AI platforms, large language models (LLMs), and tools like ChatGPT, Gemini, and Perplexity. Join our hospitality marketing experts Tammie Carlisle and Craig Carbonniere on Wednesday, August 13 at 10:00 am PT for a forward-looking session exploring the trends that will define 2026. Learn how AI is reshaping hospitality marketing and what you should include in your 2026 budget to stay ahead.

What You’ll Learn in This Session:

• Customer Discovery Is Evolving
  Decode how guests now explore and evaluate options on ChatGPT, Perplexity, Gemini, and through AI Overviews
• AI Agents Are Planning Itineraries and Booking Trips
  Multimodal, agent-like capabilities can now complete bookings, which changes how traffic is measured and captured
• Generative Engines Optimization
  Structured Data and real-time indexing matter more than ever to ensure your content is visible in both AI-powered organic and paid results.
• Create Personalized Content at Scale
  Learn how to generate content that ranks for both traditional SEO and Generative Engine Optimization (GEO)
• Futureproofing Digital Presence with Omnichannel Strategies
  Stop treating paid and organic as separate channels. Discover how AI-driven behavior insights can unify your efforts to enhance local visibility and maximize ROI across omnichannel experiences.
• How to Budget for 2026
  Get practical advice on where to allocate resources to future-proof your hotel’s digital strategy and drive growth

Join us for this live session on Wednesday, August 13 at 10:00 AM PT to discover how AI is reshaping hospitality marketing and what to include in your 2026 budget.