At HSMAI’s annual Digital Marketing Conference, Milestone and Crescent Hotels & Resorts Inc. announced the launch of a new “Mobile on Steroids” website for the upscale Horseshoe Bay Resort near Austin, Texas. Crescent Hotels & Resorts wanted to improve their paid media performance by leveraging data personalization and segmentation. The group also wanted a new website built with the latest technologies. You can read the full press release by clicking the button below.
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