Webinar Recap: How to Convert Your Credit Union and Bank Website into a Customer Acquisition Channel

During the webinar, our industry experts Mike Supple and Sathya Krishnamurthy shared valuable insights into the key digital trends affecting financial services, along with the top must-haves for banks and credit unions to maintain their competitive edge in the digital realm. They emphasized the significance of schemas, personalized customer journeys, the impact of AI content generation, local listings, and more. These strategies are positioned to drive customer acquisition on credit union and bank websites to new heights.

Key topics covered in the webinar include:

• Trends impacting credit union digital member acquisition
• Selecting a platform for credit union digital member marketing
• Strategies to appear on Google’s AI-powered search generative experience
• How to leverage AI to deliver helpful content and drive member acquisition
• Deliver personalized experiences on your website to engage credit union members
• Explore key features for your next-generation digital presence, including enterprise-class CMS, schemas, SEO, interactive conversion tools, personalized experiences

You can download the deck and watch the recap here: