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The year 2023, dubbed “The Year of AI,” witnessed significant strides in the field. Open AI advanced with ChatGPT, Baidu launched Ernie 4.0, and powerful AI chatbots like Perplexity and Anthropic Claude emerged. Google introduced BARD, Gemini, and the highly anticipated Search Generative Experience, reshaping the search landscape with AI at its core.  The global […]

In the quest for more engaging and personalized digital experiences, banks and credit unions are revolutionizing their websites. The transformative shift is turning the bank website into a lead-generation and customer acquisition channel rather than just an information distribution platform. If you are contemplating upgrading your current website or considering a new one, this article […]

Happy New Year 2024! 2023 was a transformative year in Martech and aptly dubbed “The Year of Generative AI”.  It unfolded as a pivotal chapter in the realms of search and technology, leaving an indelible mark on the landscape. Google took center stage, announcing the Search Generative Experience and launching the Helpful Content Algorithm with […]

During the webinar, industry experts Benu Aggarwal and Noreen Henry provided valuable insights into the changes in travel behavior and the challenges faced by the industry. They highlighted the importance of delivering personalized, connected experiences to meet the demands of today’s travelers, emphasizing the significance of real conversations on social channels. Key topics covered in […]